Old Spice Fresh Lime After Shave 150ml

0 reviews
Smart Rank ⓘ 82/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Refreshing and invigorating after shave lotion for a cool and energized skin feel
  • Fresh lime scent uplifts senses and keeps you feeling fresh all day long
  • Ideal for men seeking a cooling and refreshing finish to their shaving routine
  • Easy to apply with long-lasting fresh lime scent, suitable for all skin types

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand with unique features positioned well in growing men's grooming market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 1,104
Total / Avg 4.50★ 1,104
Consensus: 4.50★ from 1,104 total reviews
Rs.314.00 Rs.349.00
Best price from Amazon.in Amazon.in
Key Features
Category After Shave Lotion
Scent Fresh Lime
Volume 150ml
Application Atomised
Skin Type All skin types
Cooling Effect Yes
Long-lasting Yes
Pros Easy to apply, Leaves skin feeling cool and refreshed, Long-lasting scent
Cons Scent may be too strong, Bottle size may be too small
Details
About Product: Old Spice ASL Atomised After Shave Lotion Fresh Lime Cool Aromatic and Fresh 150ml is a refreshing and invigorating after shave lotion that leaves your skin feeling cool and energized. The fresh lime scent uplifts your senses and keeps you feeling fresh all day long.

Key Features: - Atomised formula for easy application - Cool and refreshing feeling after shaving - Aromatic fresh lime scent - Suitable for all skin types

For whom: This after shave lotion is perfect for men who want to add a cooling and refreshing finish to their shaving routine. The fresh lime scent is invigorating and long-lasting, making it a great choice for those who want to feel clean and refreshed throughout the day.

Pros: - Easy to apply - Leaves skin feeling cool and refreshed - Long-lasting fresh lime scent Cons: - Some may find the scent to be too strong - Bottle size may be too small for some users

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a unique blend of lime and aromatic freshness, aligning with Indian preferences. GfK
Brand Strength 20 18 Strong brand recognition and loyalty in India. Brandwatch
Category Momentum 20 15 Growing demand for men's grooming products in Indian market. Mintel
Price Positioning 20 10 Competitively priced within the premium segment. Euromonitor
Competition 10 8 Facing moderate competition from similar premium after-shave lotions in India. Nielsen
Use-case Advantage 5 5 Provides a refreshing and cooling effect post-shave, meeting consumer needs. Kantar
Final Market Score 100 76/100 (3.80/5) Strong brand with unique features positioned well in growing men's grooming market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a unique blend of lime and aromatic freshness, aligning with Indian preferences.
    Sources: GfK
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Strong brand recognition and loyalty in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for men's grooming products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced within the premium segment.
    Sources: Euromonitor
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from similar premium after-shave lotions in India.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Provides a refreshing and cooling effect post-shave, meeting consumer needs.
    Sources: Kantar
Summary
Strong brand with unique features positioned well in growing men's grooming market.

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Price Comparison

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Rs.314.00 Rs.349.00

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Old Spice ASL Atomised After Shave Lotion Fresh Lime Cool Aromatic and Fresh 150ml

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Best price
Rs.314.00 Rs.349.00