Natureland Ragi Flour - Organic Boost

0 reviews

Smart Rank ⓘ 79/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

100% organic ragi flour for a healthy diet
500 gm pack - perfect for regular use
Affordable price of only $79.00
High-quality product from Natureland Organics

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and product fit with competitive pricing in growing organic flour market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	1,121
Total / Avg	4.20★	1,121

Consensus: 4.20★ from 1,121 total reviews

Rs.59.00 Rs.79.00

Best price from

Amazon.in

Details

Natureland Organics Ragi Flour is a 100% organic flour made from ragi, also known as finger millet.

Key Features: - Certified organic by USDA - Rich in minerals and fiber - Gluten-free - No preservatives or additives

For whom: This ragi flour is perfect for health-conscious individuals looking to incorporate a nutritious and gluten-free alternative to regular flour in their diet.

Pros: - High in calcium and iron - Versatile ingredient for various dishes - Supports digestion and weight management - Sustainably sourced and environmentally friendly

Cons: - May have a slightly nutty flavor that takes some getting used to for those accustomed to traditional wheat flour.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Ideal size and organic nature align with consumer preferences.	Retail360
Brand Strength	20	18	Established reputation for quality organic products.	Brand Equity
Category Momentum	20	15	Growing demand for organic flours in Indian market.	Mintel
Price Positioning	20	10	Competitive pricing compared to other organic flour brands.	PriceWatch
Competition	10	8	Facing moderate competition from other organic flour brands.	GroceryInsight
Use-case Advantage	5	5	Versatile flour suitable for various recipes and dietary needs.	FoodTrends
Final Market Score	100	76/100 (3.80/5)	Strong brand and product fit with competitive pricing in growing organic flour market.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Ideal size and organic nature align with consumer preferences.

Sources: Retail360
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Established reputation for quality organic products.

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for organic flours in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitive pricing compared to other organic flour brands.

Sources: PriceWatch
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing moderate competition from other organic flour brands.

Sources: GroceryInsight
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile flour suitable for various recipes and dietary needs.

Sources: FoodTrends

Summary

Strong brand and product fit with competitive pricing in growing organic flour market.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Natureland Organics Ragi Flour 500 Gm - Organic Flour Estimated Delivery: 2-3 days In Stock	Rs.59.00 Rs.79.00 COD	GO TO STORE GO TO STORE
Natureland Organics Ragi Flour 500 Gm - Organic Flour Estimated Delivery: 2-3 days In Stock COD