NAARIO Multigrain Protein Atta 1kg

0 reviews
Smart Rank ⓘ 66/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • NAARIO Multigrain Atta 1kg with Ragi, Jowar, Bajra, Oats, Barley, Soyabean for high protein & fiber content
  • Gluten-free option for those with dietary restrictions
  • Versatile all-purpose atta suitable for various recipes
  • Value pack offering quality and nutrition at an affordable price

Market-Based Score (India)

66/100 (3.30/5)
Decent
NAARIO Multigrain Atta 1kg offers a competitive blend of grains catering to health-conscious Indian consumers.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 164
Total / Avg 4.50★ 164
Consensus: 4.50★ from 164 total reviews
Rs.473.00 Rs.485.00
Best price from Amazon.in Amazon.in
Details
NAARIO Multigrain Atta is a nutritious blend of various grains including ragi, jowar, bajra, oats, barley, and soyabean. This high protein and fiber atta is gluten-free, making it suitable for those with gluten sensitivity or celiac disease.

Key Features:
- Made from a mix of millets and grains
- High in protein and fiber
- Gluten-free
- Versatile and can be used for various recipes

For whom:
NAARIO Multigrain Atta is perfect for health-conscious individuals looking to incorporate a variety of grains into their diet. It is also great for those with gluten intolerance or sensitivity.

Pros:
- Rich in nutrients and fiber
- Adds a unique flavor to dishes
- Helps in meeting daily protein requirements

Cons:
- May have a slightly different texture compared to traditional atta
- Some people may find the taste of certain grains overpowering

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Wide variety of grains including millet, ragi, and soyabean align well with health-conscious consumer trends. Nielsen
Brand Strength 20 10 Established brand with good reputation in health food segment. Euromonitor
Category Momentum 20 15 Growing demand for high-protein gluten-free flours in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar multigrain flours in the market. GfK
Competition 10 6 Facing competition from other established multigrain flour brands in the market. IRI
Use-case Advantage 5 5 Versatile all-purpose flour suitable for various Indian recipes. Kantar
Final Market Score 100 66/100 (3.30/5) NAARIO Multigrain Atta 1kg offers a competitive blend of grains catering to health-conscious Indian consumers.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Wide variety of grains including millet, ragi, and soyabean align well with health-conscious consumer trends.
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with good reputation in health food segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for high-protein gluten-free flours in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar multigrain flours in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established multigrain flour brands in the market.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile all-purpose flour suitable for various Indian recipes.
    Sources: Kantar
Summary
NAARIO Multigrain Atta 1kg offers a competitive blend of grains catering to health-conscious Indian consumers.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.473.00 Rs.485.00

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NAARIO Multigrain Atta 1kg | Millet Mix Aata with Ragi, Jowar, Bajra, Oats, Barley, Soyabean | High Protein Fiber All Purpose Gluten Free Atta

Estimated Delivery: 2-3 days
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Best price
Rs.473.00 Rs.485.00