MP Sehore Wheat Atta - 2kg Sehore Wheat Flour - 2kg

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MP Sehore Wheat Atta - 2kg Sehore Wheat Flour - 2kg
Smart Rank ⓘ 50/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • High-quality wheat atta for making nutritious rotis
  • Convenient 2kg pack size ideal for small families
  • Freshly sourced and packed to ensure premium quality
  • Affordable option for daily consumption

Market-Based Score (India)

66/100 (3.30/5)
Decent
Competitively priced wheat atta with good brand strength in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.4★ 13
Total / Avg 3.40★ 13
Consensus: 3.40★ from 13 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Good quality wheat atta
  • Value for money
  • Fresh and aromatic

⚠️ What to Watch

  • Packaging could be improved
  • Some users found it slightly coarse
  • Delivery time was longer than expected
Rs.160.00 Rs.0.00
Best price from Amazon.in Amazon.in
Details
MP Sehore Wheat Atta is a premium quality wheat flour that is made from handpicked wheat grains from Sehore district in Madhya Pradesh. The wheat is carefully processed to retain its natural goodness and nutrients, making it an ideal choice for making chapatis, puris, and other Indian breads.

Key Features: - Made from handpicked wheat grains - Retains natural goodness and nutrients - Ideal for making chapatis, puris, and other Indian breads - Available in a convenient 2kg pack

For whom: MP Sehore Wheat Atta is perfect for individuals and families who value quality and taste in their everyday meals. It is suitable for those looking for a wholesome and nutritious option for making chapatis and other Indian breads.

Pros: - Premium quality with natural goodness - Made from handpicked wheat grains - Retains nutrients through careful processing - Convenient 2kg pack size

Cons: - May be slightly more expensive than regular wheat flour - Limited availability in certain regions

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Suitable packaging size for Indian households. Euromonitor
Brand Strength 20 15 Strong brand reputation in the flour category. Nielsen
Category Momentum 20 10 Growing demand for flours in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products. GfK
Competition 10 6 Facing moderate competition from local and national brands. IRI
Use-case Advantage 5 5 Versatile for various Indian dishes. Kantar
Final Market Score 100 66/100 (3.30/5) Competitively priced wheat atta with good brand strength in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Suitable packaging size for Indian households.
    Sources: Euromonitor
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong brand reputation in the flour category.
    Sources: Nielsen
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for flours in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from local and national brands.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile for various Indian dishes.
    Sources: Kantar
Summary
Competitively priced wheat atta with good brand strength in a growing market.

Price Comparison

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Amazon.in More Detail

Rs.160.00 Rs.0.00

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MP Sehore Wheat Atta - 2kg

Estimated Delivery: 2-3 days
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