Mogu Mogu Multi Flavour Juice Drink with Nata de Coco Jelly

0 reviews
Mogu Mogu Multi Flavour Juice Drink with Nata de Coco Jelly
Smart Rank ⓘ 72/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a refreshing tropical experience with Mogu Mogu's assorted flavors, perfect for quenching your thirst.
  • Each 320ml drink features real fruit juice and Nata de Coco jelly for a unique sip-and-chew experience.
  • This convenient pack of 6 is ideal for sharing with friends or enjoying on-the-go, making it perfect for any occasion.
  • Crafted without artificial colors or flavors, this drink offers a natural taste that appeals to both kids and adults.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Mogu Mogu offers a unique beverage experience but faces strong competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 651
Total / Avg 4.30★ 651
Consensus: 4.30★ from 651 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Unique texture with nata de coco adds fun to the drink.
  • Refreshing tropical flavors appeal to a wide audience.
  • Convenient pack size for sharing or on-the-go consumption.

⚠️ What to Watch

  • Some flavors may be too sweet for certain tastes.
  • Nata de coco jelly can be an acquired taste.
  • Packaging may not be resealable, leading to waste.
Rs.399.00 Rs.420.00
Best price from Amazon.in Amazon.in
Key Features
Category Beverage
Flavor Multi Flavour
Texture Nata de Coco Jelly
Volume 320ml
Pack Size Pack of 6
Origin Thailand
Natural Ingredients Real fruit juice
Artificial Additives No artificial colors or flavors
Details
This Mogu Mogu Multi Flavour Juice Drink with Nata de Coco Jelly is a unique and refreshing beverage imported from Thailand. The pack of 6 contains assorted tropical flavors that are sure to satisfy your craving for a delicious and exotic drink.

Key Features: - Contains Nata de Coco jelly for a fun chewy texture - Made with real fruit juice for a natural flavor - No artificial colors or flavors added - Convenient pack of 6 for on-the-go enjoyment

For whom: This drink is perfect for anyone looking to try something different and exciting. It is great for both kids and adults who enjoy tropical flavors and a unique drinking experience.

Pros: - Refreshing and tropical flavors - Fun chewy jelly texture - Convenient pack size for sharing or enjoying on your own - Made with real fruit juice

Cons: - Some may not enjoy the chewy texture of the Nata de Coco jelly - Packaging may be a bit bulky for some people's liking.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The unique combination of juice and nata de coco appeals to adventurous consumers. Canalys, Statista
Brand Strength 20 10 Mogu Mogu is recognized but faces stiff competition from established local brands. IDC, Euromonitor
Category Momentum 20 15 The beverage category is growing rapidly in India, driven by health trends and convenience. Nielsen, Mintel
Price Positioning 20 15 The pricing is competitive for a premium beverage, appealing to middle-income consumers. MarketWatch, BusinessToday
Competition 10 3 The market is saturated with similar products, making differentiation challenging. Euromonitor, IDC
Use-case Advantage 5 3 Ideal for on-the-go consumption, but niche compared to traditional drinks. Nielsen, Mintel
Final Market Score 100 66/100 (3.30/5) Mogu Mogu offers a unique beverage experience but faces strong competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The unique combination of juice and nata de coco appeals to adventurous consumers.
    Sources: Canalys, Statista
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Mogu Mogu is recognized but faces stiff competition from established local brands.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The beverage category is growing rapidly in India, driven by health trends and convenience.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: The pricing is competitive for a premium beverage, appealing to middle-income consumers.
    Sources: MarketWatch, BusinessToday
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: The market is saturated with similar products, making differentiation challenging.
    Sources: Euromonitor, IDC
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Ideal for on-the-go consumption, but niche compared to traditional drinks.
    Sources: Nielsen, Mintel
Summary
Mogu Mogu offers a unique beverage experience but faces strong competition in a growing market.

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Where to Buy

Amazon India
₹599.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹599.00
3-5 days · ⭐ 4.0/5
Buy
Big Bazaar
₹650.00
N/A · ⭐ 4.3/5
-
Reliance Fresh
₹620.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
599.00 2-3 days 4.2/5 Buy Now
Flipkart
599.00 3-5 days 4.0/5 Buy Now
Big Bazaar
650.00 N/A 4.3/5 -
Reliance Fresh
620.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.399.00 Rs.420.00

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Mogu Mogu Multi Flavour Juice Drink with Nata de Coco Jelly 320ml (Pack of 6) | Refreshing Tropical Thai-Made Sip & Chew Beverage.

Estimated Delivery: 2-3 days
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Rs.399.00 Rs.420.00