Mittal Khapli Flour 900GM

0 reviews
Smart Rank ⓘ 57/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Premium quality flour made from ancient emmer wheat for health-conscious individuals seeking a nutritious alternative.
  • Stone ground to retain maximum flavor and nutrients, perfect for those who appreciate the unique taste of ancient grains.
  • Rich in nutrients and versatile for baking and cooking, offering a delicious flavor that stands out.
  • Freshness preserved through stone grinding, though availability may be limited in certain regions.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and product fit in growing organic flour segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 5★ 6
Total / Avg 5.00★ 6
Consensus: 5.00★ from 6 total reviews
Rs.299.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Wheat Flour
Model B0FCM84544
Weight 900GM
Description Premium quality flour made from ancient emmer wheat, stone ground to preserve nutrients and flavor.
Key Features Rich in nutrients, delicious flavor, versatile for baking and cooking.
Pros Stone ground for maximum freshness.
Cons May be more expensive than regular wheat flour.
Details
Mittal Organics Khapli (Ancient Emmer) Wheat Flour is a premium quality flour made from ancient emmer wheat, also known as Khapli wheat. This flour is stone ground to preserve the natural nutrients and flavor of the wheat.

Key Features: - Made from ancient emmer wheat - Stone ground for maximum flavor and nutrients - Premium quality flour - Pack of 1, 900GM

For Whom: This flour is perfect for health-conscious individuals who are looking for a nutritious and delicious alternative to regular wheat flour. It is also great for those who appreciate the unique flavor of ancient grains.

Pros: - Rich in nutrients - Delicious flavor - Versatile for baking and cooking - Stone ground for maximum freshness

Cons: - May be more expensive than regular wheat flour - Limited availability in some regions

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High protein and fiber content align with health-conscious consumer trends. Euromonitor
Brand Strength 20 18 Established reputation for organic and quality products. Brandwatch
Category Momentum 20 15 Growing demand for ancient grains in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium flour brands. Retail360
Competition 10 8 Facing competition from other premium organic flour brands. GroceryDive
Use-case Advantage 5 5 Versatile flour suitable for various traditional Indian recipes. FoodNavigator
Final Market Score 100 76/100 (3.80/5) Strong brand and product fit in growing organic flour segment.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High protein and fiber content align with health-conscious consumer trends.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established reputation for organic and quality products.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for ancient grains in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium flour brands.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other premium organic flour brands.
    Sources: GroceryDive
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile flour suitable for various traditional Indian recipes.
    Sources: FoodNavigator
Summary
Strong brand and product fit in growing organic flour segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.299.00 Rs.0.00

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Mittal Organics Khapli (Ancient Emmer) Wheat Flour 900GM (Pack of 1)

Estimated Delivery: 2-3 days
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Best price
Rs.299.00 Rs.0.00