Mithura Ragi Flour 500gm - Zero Sugar

0 reviews

Smart Rank ⓘ 58/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy Mithura Sprouted Ragi Flour, a healthy cereal with zero sugar and no preservatives.
Nourish your family with this 100% natural Finger Millet Flour suitable for kids and adults.
Benefit from the goodness of Kezhvaragu, also known as Nachni Satva, in a convenient powder form.
Make a nutritious choice with this flour that contains no added salt, perfect for health-conscious buyers.

Market-Based Score (India)

66/100 (3.30/5)

Decent

High-quality sprouted ragi flour with strong market potential in the health-conscious Indian consumer segment.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.7★	30
Total / Avg	4.70★	30

Consensus: 4.70★ from 30 total reviews

Rs.199.00 Rs.220.00

Best price from

Amazon.in

Details

Key Features: - Zero sugar, no preservatives, and no added salt - Made from sprouted ragi, known for its nutritional benefits - Versatile flour can be used for making various dishes like porridge, roti, dosa, and more

For whom: - Suitable for kids and adults - Ideal for health-conscious individuals looking for a natural and nutritious alternative to regular flour

Pros: - High in fiber, calcium, and iron - Easy to digest due to sprouting process - Can help in managing blood sugar levels

Cons: - Some may find the taste of ragi flour different from regular wheat flour - Requires some experimentation to get the right consistency in recipes

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aligns with current trend towards sugar-free, preservative-free, and natural products.	Euromonitor
Brand Strength	20	15	Established brand with positive reputation for quality and natural ingredients.	Brandwatch
Category Momentum	20	10	Growing demand for healthy flour alternatives in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium flour products in the market.	Retail360
Competition	10	6	Facing moderate competition from other premium sprouted flour brands in the market.	GrocerInsights
Use-case Advantage	5	5	Versatile flour suitable for both kids and adults, catering to a wide consumer base.	GroceryToday
Final Market Score	100	66/100 (3.30/5)	High-quality sprouted ragi flour with strong market potential in the health-conscious Indian consumer segment.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Aligns with current trend towards sugar-free, preservative-free, and natural products.

Sources: Euromonitor
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Established brand with positive reputation for quality and natural ingredients.

Sources: Brandwatch
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for healthy flour alternatives in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar premium flour products in the market.

Sources: Retail360
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from other premium sprouted flour brands in the market.

Sources: GrocerInsights
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile flour suitable for both kids and adults, catering to a wide consumer base.

Sources: GroceryToday

Summary

High-quality sprouted ragi flour with strong market potential in the health-conscious Indian consumer segment.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Mithura Sprouted Ragi Flour 500gm \| Ragi Cereal - Zero Sugar, No Preservative, No Added salt \| Kezhvaragu \| Nachni Satva\| Finger Millet Flour \| Sprouted Ragi Powder for Kids & Adults \| 100% Natural Estimated Delivery: 2-3 days In Stock	Rs.199.00 Rs.220.00 COD	GO TO STORE GO TO STORE
Mithura Sprouted Ragi Flour 500gm \| Ragi Cereal - Zero Sugar, No Preservative, No Added salt \| Kezhvaragu \| Nachni Satva\| Finger Millet Flour \| Sprouted Ragi Powder for Kids & Adults \| 100% Natural Estimated Delivery: 2-3 days In Stock COD