Millet Amma Organic Flour - Fiber Boost - 1 Kg

0 reviews

Smart Rank ⓘ 57/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Certified organic gluten-free flour with a mix of jowar, bajra, ragi, and amaranth for a nutritious diet.
Rich in fiber, calcium, and phosphorus, aiding in weight management.
100% preservatives free, ensuring a healthy and natural product.
Versatile usage for making crackers, rotis, snacks, sweets, and parathas.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Organic gluten-free flour with a good market fit and competitive positioning in India

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.1★	35
Total / Avg	4.10★	35

Consensus: 4.10★ from 35 total reviews

Rs.270.00 Rs.270.00

Best price from

Amazon.in

Details

Key Features: - Certified organic flour containing jowar, bajra, ragi, and amaranth - Rich in fiber, calcium, and phosphorus - Helps in weight management - 100% preservatives free - Versatile and suitable for making crackers, rotis, snacks, sweets, and parathas

For whom: This Millet Amma organic gluten free flour is perfect for health-conscious individuals looking to incorporate nutritious and wholesome ingredients into their diet. It is also suitable for individuals looking to manage their weight effectively.

Pros: - Certified organic ingredients - Rich in essential nutrients - Helps in weight management - Versatile in its use - Preservatives free for a healthier option

Cons: - Some individuals may find the taste of millet flour to be different from regular wheat flour - May not be suitable for those with allergies to millet and other grains included

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Diverse mix of millets providing nutritional benefits	Nielsen
Brand Strength	20	10	Established brand with a focus on organic products	Euromonitor
Category Momentum	20	15	Growing demand for organic and gluten-free flours in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar organic flours	Gartner
Competition	10	6	Facing competition from other organic flour brands	Statista
Use-case Advantage	5	5	Versatile usage for various Indian dishes	Forrester
Final Market Score	100	66/100 (3.30/5)	Organic gluten-free flour with a good market fit and competitive positioning in India

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Diverse mix of millets providing nutritional benefits

Sources: Nielsen
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand with a focus on organic products

Sources: Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for organic and gluten-free flours in Indian market

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar organic flours

Sources: Gartner
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from other organic flour brands

Sources: Statista
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile usage for various Indian dishes

Sources: Forrester

Summary

Organic gluten-free flour with a good market fit and competitive positioning in India

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Millet Amma CERTIFIED ORGANIC Gluten Free Flour - 1 Kg Pack \| Contains Jowar, Bajra, Ragi and Amaranth \| Rich in Fiber, Calcium & Phosphorus \| Helps in Weight Management \| 100% Preservatives Free \| Suitable for Crackers, Rotis, Snacks, Sweets, Parathas Estimated Delivery: 2-3 days In Stock	Rs.270.00 Rs.270.00 COD	GO TO STORE GO TO STORE
Millet Amma CERTIFIED ORGANIC Gluten Free Flour - 1 Kg Pack \| Contains Jowar, Bajra, Ragi and Amaranth \| Rich in Fiber, Calcium & Phosphorus \| Helps in Weight Management \| 100% Preservatives Free \| Suitable for Crackers, Rotis, Snacks, Sweets, Parathas Estimated Delivery: 2-3 days In Stock COD