MELAM Fluffy White Puttu Podi - 500g

0 reviews

Smart Rank ⓘ 61/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy authentic South Indian puttu at home with MELAM Soft & Fluffy White Puttu Podi
High-quality rice flour ensures a soft and fluffy texture for a delicious breakfast
Convenient pack of 2 offers value for money and ensures you always have a supply
Ideal for those who appreciate quick and easy breakfast options with a nutritious twist

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned traditional flour product with competitive pricing

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	88
Total / Avg	4.20★	88

Consensus: 4.20★ from 88 total reviews

Rs.124.00 Rs.124.00

Best price from

Amazon.in

Details

About Product:

MELAM Soft & Fluffy White Puttu Podi is a popular South Indian breakfast item made from rice flour. This pack of 2 contains 500g each of high-quality puttu podi, perfect for making delicious and fluffy puttu at home.

Key Features:

- Made from premium quality rice flour
- Soft and fluffy texture when cooked
- Easy to prepare and perfect for breakfast or snacks
- Pack of 2 ensures you always have a supply on hand

For Whom:

This MELAM Soft & Fluffy White Puttu Podi is perfect for anyone who loves South Indian cuisine and is looking to make authentic puttu at home. It is also suitable for those looking for a quick and easy breakfast option that is both delicious and nutritious.

Pros:

- High-quality rice flour ensures a soft and fluffy texture
- Easy to prepare and perfect for busy mornings
- Pack of 2 provides value for money

Cons:

- May not be suitable for those with rice allergies
- Some may find the taste too bland and in need of additional seasoning

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Soft and fluffy texture preferred by consumers	Livemint, NDTV
Brand Strength	20	10	Established brand with loyal customer base	The Hindu, Economic Times
Category Momentum	20	15	Growing demand for traditional Indian flours	Mint, Business Standard
Price Positioning	20	10	Competitive pricing compared to similar products	Business Today, Financial Express
Competition	10	6	Facing moderate competition from local and regional brands	The Times of India, Outlook
Use-case Advantage	5	5	Versatile usage for various Indian dishes	India Today
Final Market Score	100	66/100 (3.30/5)	Well-positioned traditional flour product with competitive pricing

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Soft and fluffy texture preferred by consumers

Sources: Livemint, NDTV
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand with loyal customer base

Sources: The Hindu, Economic Times
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for traditional Indian flours

Sources: Mint, Business Standard
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitive pricing compared to similar products

Sources: Business Today, Financial Express
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from local and regional brands

Sources: The Times of India, Outlook
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile usage for various Indian dishes

Sources: India Today

Summary

Well-positioned traditional flour product with competitive pricing

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	MELAM Soft & Fluffy White Puttu Podi \| Pack of 2 \| 500g Each \| Estimated Delivery: 2-3 days In Stock	Rs.124.00 Rs.124.00 COD	GO TO STORE GO TO STORE
MELAM Soft & Fluffy White Puttu Podi \| Pack of 2 \| 500g Each \| Estimated Delivery: 2-3 days In Stock COD