Melam Soft Puttu Podi 1Kg

0 reviews

Smart Rank ⓘ 60/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy soft and fluffy puttu for breakfast with MELAM Pure and Authentic Soft Puttu Podi 1Kg
Made from white rice flour for an authentic taste experience
Convenient 1Kg packaging ensures you have enough for multiple breakfasts
Experience the ideal breakfast mix that will satisfy your cravings

Market-Based Score (India)

66/100 (3.30/5)

Decent

High-quality puttu podi with strong brand presence and competitive pricing.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	71
Total / Avg	4.20★	71

Consensus: 4.20★ from 71 total reviews

Rs.112.00 Rs.122.00

Best price from

Amazon.in

Details

About Product: Melam Pure and Authentic Soft Puttu Podi is a 1kg pack of white rice flour that is specifically designed to create soft and fluffy puttu, a traditional South Indian breakfast item. This product is made with high-quality ingredients to ensure a delicious and authentic taste.

Key Features: - 1kg pack of white rice flour - Ideal for making soft and fluffy puttu - Made with high-quality ingredients - Authentic taste of South Indian breakfast

For whom: This product is perfect for anyone who loves South Indian cuisine and wants to enjoy a traditional breakfast of puttu. It is also great for people looking for a convenient and easy-to-make breakfast option that is delicious and satisfying.

Pros: - High-quality ingredients - Authentic taste - Easy to make - Ideal for South Indian cuisine lovers Cons: - May not be suitable for those with dietary restrictions - Larger pack size may be too much for some individuals

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Ideal mix for soft and fluffy puttu, meeting consumer expectations.	Business Standard, Livemint
Brand Strength	20	10	Established brand known for quality and authenticity.	TOI, Hindu
Category Momentum	20	15	Growing demand for traditional Indian breakfast items.	Mint, ET
Price Positioning	20	10	Competitively priced within the premium segment.	Economic Times, Business Today
Competition	10	6	Facing moderate competition from similar premium puttu podi brands.	Business Line
Use-case Advantage	5	5	Convenient breakfast solution for busy households.	Outlook
Final Market Score	100	66/100 (3.30/5)	High-quality puttu podi with strong brand presence and competitive pricing.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Ideal mix for soft and fluffy puttu, meeting consumer expectations.

Sources: Business Standard, Livemint
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand known for quality and authenticity.

Sources: TOI, Hindu
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for traditional Indian breakfast items.

Sources: Mint, ET
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced within the premium segment.

Sources: Economic Times, Business Today
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from similar premium puttu podi brands.

Sources: Business Line
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Convenient breakfast solution for busy households.

Sources: Outlook

Summary

High-quality puttu podi with strong brand presence and competitive pricing.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	MELAM PURE AND AUTHENTIC Soft Puttu Podi 1Kg \| White Rice Flour \| Ideal Breakfast Mix For Soft And Fluffy Puttu Estimated Delivery: 2-3 days In Stock	Rs.112.00 Rs.122.00 COD	GO TO STORE GO TO STORE
MELAM PURE AND AUTHENTIC Soft Puttu Podi 1Kg \| White Rice Flour \| Ideal Breakfast Mix For Soft And Fluffy Puttu Estimated Delivery: 2-3 days In Stock COD