K-Pra Raagi Malt Kesar Dry Fruit - 250gm

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a nutritious boost with K-Pra Raagi Malt, made from ragi and enriched with kesar and dry fruits for added flavor and health benefits.
  • Rich in essential nutrients like calcium, iron, and fiber, this beverage is perfect for health-conscious individuals and families alike.
  • Conveniently prepare a delicious snack or meal replacement by simply mixing with hot water or milk, ideal for busy lifestyles.
  • Suitable for all ages, K-Pra Raagi Malt offers a unique taste experience while providing the nutritional benefits of ragi and dry fruits.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and unique product offering position it well in the growing healthy flour market.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.110.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Beverage
Key Ingredients Ragi, Kesar, Dry Fruits
Nutritional Benefits High in Calcium, Iron, Fiber
Preparation Mix with hot water or milk
Target Audience Health-conscious individuals, Busy individuals, Children
Pros Rich in nutrients, Unique flavor, Convenient
Cons Allergy concerns, Strong kesar flavor
Details
K-Pra Raagi Malt is a delicious and nutritious beverage made from ragi (finger millet) and enriched with kesar and dry fruits. It is a convenient and healthy option for a quick energy boost or a satisfying snack.

Key Features: - Made from ragi, a nutrient-dense grain high in calcium, iron, and fiber - Enriched with kesar (saffron) for a unique flavor and added health benefits - Contains a blend of nutritious dry fruits for added taste and texture - Easy to prepare by simply mixing with hot water or milk

For whom: - Health-conscious individuals looking for a nutrient-rich beverage - Busy individuals in need of a convenient and quick snack or meal replacement - Children who may benefit from the nutritional content of ragi and dry fruits

Pros: - Rich in essential nutrients like calcium, iron, and fiber - Unique and delicious flavor from kesar and dry fruits - Convenient and easy to prepare - Suitable for all ages

Cons: - May not be suitable for individuals with certain allergies or dietary restrictions - Some may find the flavor of kesar too strong for their liking

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique blend of ragi, kesar, and dry fruits meets consumer preferences. Retail360
Brand Strength 20 18 Established brand with good reputation for quality products. Brand Equity
Category Momentum 20 15 Growing demand for healthy flour alternatives in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. PriceWatch
Competition 10 8 Facing moderate competition from other premium flour brands. Market Insights
Use-case Advantage 5 5 Convenient and nutritious option for quick and healthy meals. Food Trends
Final Market Score 100 76/100 (3.80/5) Strong brand and unique product offering position it well in the growing healthy flour market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique blend of ragi, kesar, and dry fruits meets consumer preferences.
    Sources: Retail360
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with good reputation for quality products.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthy flour alternatives in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: PriceWatch
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other premium flour brands.
    Sources: Market Insights
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient and nutritious option for quick and healthy meals.
    Sources: Food Trends
Summary
Strong brand and unique product offering position it well in the growing healthy flour market.

Price Comparison

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Amazon.in More Detail

Rs.110.00 Rs.0.00

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K-Pra Raagi Malt (Kesar Dry Fruit) 250gm BOX

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.110.00 Rs.0.00