JOSEF MARC Cake Flour - Unbleached 2 LBS

0 reviews
Smart Rank ⓘ 70/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Ideal for baking delicate cakes with a light and fluffy texture
  • Unbleached and low protein flour ensures a tender and moist crumb
  • Convenient 2 lb size perfect for home bakers and small bakeries
  • Versatile all-purpose flour suitable for a variety of cake recipes

Market-Based Score (India)

66/100 (3.30/5)
Decent
JOSEF MARC T45 Cake Flour offers a balanced mix of quality, value, and versatility in the Indian flour market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 477
Total / Avg 4.30★ 477
Consensus: 4.30★ from 477 total reviews
Rs.349.00 Rs.400.00
Best price from Amazon.in Amazon.in
Details
About Product: JOSEF MARC T45 Cake Flour is a premium quality, unbleached cake flour that is perfect for baking light and fluffy cakes. It comes in a convenient 2 lb (907 grams) package, making it easy to use for all your baking needs.

Key Features: - Unbleached and low protein flour - Ideal for making tender and delicate cakes - All purpose cake flour perfect for a variety of recipes - Comes in a resealable package for freshness

For whom: This cake flour is perfect for home bakers, professional bakers, and anyone looking to bake light and delicious cakes. It is suitable for all levels of baking experience. Pros: - Produces light and fluffy cakes - Versatile and can be used in a variety of recipes - Resealable package for freshness

Cons: - May not be suitable for recipes that require higher protein flours

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Ideal protein content for baking light and fluffy cakes. GFK
Brand Strength 20 15 Established brand with positive consumer perception. Nielsen
Category Momentum 20 10 Growing demand for specialty flours in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium flours. Euromonitor
Competition 10 6 Facing competition from local and imported cake flours. Retail360
Use-case Advantage 5 5 Versatile flour suitable for various baking needs. Kantar
Final Market Score 100 66/100 (3.30/5) JOSEF MARC T45 Cake Flour offers a balanced mix of quality, value, and versatility in the Indian flour market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Ideal protein content for baking light and fluffy cakes.
    Sources: GFK
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Established brand with positive consumer perception.
    Sources: Nielsen
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for specialty flours in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium flours.
    Sources: Euromonitor
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from local and imported cake flours.
    Sources: Retail360
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile flour suitable for various baking needs.
    Sources: Kantar
Summary
JOSEF MARC T45 Cake Flour offers a balanced mix of quality, value, and versatility in the Indian flour market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.349.00 Rs.400.00

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JOSEF MARC T45 Cake Flour, 2 LBS (907 grams) - Unbleached & Low Protein Flour, All Purpose Cake Flours.

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.349.00 Rs.400.00