JOSEF MARC Whole Wheat Flour 2 LBS - High Protein & Unbleach

0 reviews
Smart Rank ⓘ 69/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience superior baking with JOSEF MARC Farine De Bl'e T150, made from high-quality whole wheat grains for delicious results.
  • Enjoy the benefits of unbleached flour that retains natural nutrients, perfect for health-conscious bakers.
  • Achieve better texture and structure in your baked goods with this high-protein flour, designed for exceptional performance.
  • Fine ground for easy mixing, this whole meal flour is ideal for anyone looking to enhance their baking with nutritious ingredients.

Market-Based Score (India)

76/100 (3.80/5)
Good value
High-quality whole wheat flour with strong brand and good market fit.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 95
Total / Avg 4.40★ 95
Consensus: 4.40★ from 95 total reviews
Rs.349.00 Rs.350.00
Best price from Amazon.in Amazon.in
Details

Key Features: - Made from high-quality whole wheat grains - Unbleached and retains all the natural nutrients - Fine ground for easy mixing and baking - High protein content for better texture and structure in baked goods
For whom: - Bakers looking for a high protein whole wheat flour - Those who prefer unbleached and natural products - Anyone looking to add more nutrients to their baked goods
Pros: - High protein content for better baking results - Retains natural nutrients due to being unbleached - Fine ground texture for easy mixing
Cons: - Some may find the taste to be slightly different from bleached flour - May be more expensive compared to regular white flour

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High protein content and unbleached nature align with health-conscious consumer trends. Euromonitor
Brand Strength 20 18 Established brand with good reputation for quality products. Brand Equity
Category Momentum 20 15 Growing demand for whole meal flours in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar high-quality whole wheat flours. Retail360
Competition 10 8 Facing moderate competition from other premium whole wheat flour brands. FoodBiz
Use-case Advantage 5 5 Versatile flour suitable for various baking and cooking needs. Grocery Times
Final Market Score 100 76/100 (3.80/5) High-quality whole wheat flour with strong brand and good market fit.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High protein content and unbleached nature align with health-conscious consumer trends.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with good reputation for quality products.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for whole meal flours in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar high-quality whole wheat flours.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other premium whole wheat flour brands.
    Sources: FoodBiz
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile flour suitable for various baking and cooking needs.
    Sources: Grocery Times
Summary
High-quality whole wheat flour with strong brand and good market fit.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.349.00 Rs.350.00

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JOSEF MARC Farine De Bl'e T150 Whole Meal Flour, 2 LBS (907 grams) - Unbleached & High Protein Flour, Fine Ground Whole Wheat Flour, Unbleached Wheat Flour & High Protein Wheat Flour

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.349.00 Rs.350.00