Iba Pure Lips Moisture Rich Lipstick for Women A72 Maroon Burst 4g High Glossy Creamy Finish Smooth Texture Hydrated Lips Enriched with Vitamin E Coconut Oil Shea Butter Intense Colour Highly Pigmented Lip Makeup

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Iba Pure Lips Moisture Rich Lipstick for Women A72 Maroon Burst 4g High Glossy Creamy Finish Smooth Texture Hydrated Lips Enriched with Vitamin E Coconut Oil Shea Butter Intense Colour Highly Pigmented Lip Makeup
Smart Rank ⓘ 76/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Hydrates lips with Vitamin E, Coconut Oil, and Shea Butter for lasting moisture
  • Intense color payoff for a bold look that lasts
  • Smooth application ensures comfortable wear all day
  • Ideal for women who prefer glossy finish and creamy texture

Market-Based Score (India)

76/100 (3.80/5)
Good value
Highly competitive lipstick with strong brand and feature fit.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.8★ 6,802
Total / Avg 3.80★ 6,802
Consensus: 3.80★ from 6,802 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High glossy and creamy finish
  • Smooth texture for hydrated lips
  • Intense color and highly pigmented

⚠️ What to Watch

  • May transfer easily
  • Color may fade quickly
  • Some users found the scent too strong
Rs.2,652.00 Rs.3,098.77
Best price from Amazon.in Amazon.in
Key Features
Category Lipstick
Finish High Glossy
Texture Creamy
Weight 4g
Key Ingredients Vitamin E, Coconut Oil, Shea Butter
Color Intensity Highly Pigmented
Application Smooth
Target Audience Women
Details

Iba Pure Lips Moisture Rich Lipstick for Women A72 Maroon Burst 4g High Glossy Creamy Finish Smooth Texture Hydrated Lips Enriched with Vitamin E Coconut Oil Shea Butter Intense Colour Highly Pigmented Lip Makeup



Key Features: - High glossy, creamy finish for a luxurious look - Smooth texture for easy application - Enriched with Vitamin E, Coconut Oil, and Shea Butter for hydrated lips - Intense color and highly pigmented for long-lasting wear

For whom: This lipstick is perfect for women who want a vibrant, bold lip color with a moisturizing formula. It is ideal for anyone looking for a long-lasting, high-quality lipstick that will keep their lips hydrated and looking beautiful all day.

Pros: - Provides a high-shine, glossy finish - Creamy texture for smooth application - Infused with nourishing ingredients like Vitamin E, Coconut Oil, and Shea Butter - Intense color payoff with just one swipe

Cons: - May need to reapply throughout the day for optimal color intensity

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a range of hydrating ingredients and intense color payoff. CosmeticsDesignAsia
Brand Strength 20 18 Established brand with positive reputation in the cosmetics industry. Brandwatch
Category Momentum 20 15 Growing demand for high-quality lipsticks in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar high-end lipsticks in India. Euromonitor
Competition 10 8 Facing competition from both local and international lipstick brands. Forbes
Use-case Advantage 5 5 Addresses the need for long-lasting and moisturizing lip color. Vogue
Final Market Score 100 76/100 (3.80/5) Highly competitive lipstick with strong brand and feature fit.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a range of hydrating ingredients and intense color payoff.
    Sources: CosmeticsDesignAsia
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with positive reputation in the cosmetics industry.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for high-quality lipsticks in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar high-end lipsticks in India.
    Sources: Euromonitor
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from both local and international lipstick brands.
    Sources: Forbes
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for long-lasting and moisturizing lip color.
    Sources: Vogue
Summary
Highly competitive lipstick with strong brand and feature fit.

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Where to Buy

Nykaa
₹350.00
3-5 days · ⭐ 4.2/5
Buy
Amazon India
₹375.00
2-4 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹400.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹380.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
350.00 3-5 days 4.2/5 Buy Now
Amazon India
375.00 2-4 days 4.0/5 Buy Now
Shoppers Stop
400.00 N/A 4.3/5 -
Health & Glow
380.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.2,652.00 Rs.3,098.77

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Estimated Delivery: 2-3 days
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Rs.2,652.00 Rs.3,098.77