Himalayan Ragi Flour - Calcium & Fibre Boost 500g

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Himalayan Ragi Flour - Calcium & Fibre Boost 500g
Smart Rank ⓘ 50/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a nutritious gluten-free alternative with House of Himalayas Himalayan Ragi Atta, perfect for those with gluten intolerance.
  • Packed with calcium and fibre, this stone-ground finger millet flour supports your digestive health and overall well-being.
  • Sourced from natural heirloom grain in Uttarakhand, this 500g pack offers a wholesome choice for healthier baking and cooking.
  • Experience a unique taste and texture that adds variety to your meals while maintaining a gluten-free diet with this premium flour.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand with unique health benefits, facing competition in growing gluten-free flour market

Reviews across marketplaces

PlatformRatingReviews
amazon 5★ 1
Total / Avg 5.00★ 1
Consensus: 5.00★ from 1 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High nutritional value, rich in calcium and fiber
  • Gluten-free, suitable for gluten-sensitive individuals
  • Natural and stone-ground, preserving traditional quality

⚠️ What to Watch

  • Texture may be coarse compared to regular flour
  • Flavor can be strong and may not appeal to all
  • Higher price point compared to conventional flours
Rs.213.00 Rs.250.00
Best price from Amazon.in Amazon.in
Details
House of Himalayas Himalayan Ragi Atta is a nutritious and gluten-free flour made from stone-ground finger millet.

Key Features:
- High in calcium and fibre
- Supports digestive health
- Made from natural heirloom grain from Uttarakhand
- Comes in a 500g pack

This product is ideal for individuals looking for a nutritious and gluten-free alternative to regular flour. It is especially beneficial for those with gluten intolerance or digestive issues.

Pros:
- High in calcium and fibre
- Supports digestive health
- Made from natural heirloom grain
- Gluten-free

Cons:
- May have a slightly different taste and texture compared to traditional wheat flour.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Stone-ground process and high calcium content align with health-conscious consumer trends Nielsen
Brand Strength 20 18 Established brand with focus on natural and healthy products Euromonitor
Category Momentum 20 15 Growing demand for gluten-free and high-fiber flours in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to other premium gluten-free flours in the market Kantar
Competition 10 8 Facing competition from other established gluten-free flour brands in the market Forrester
Use-case Advantage 5 5 Unique digestive health benefits cater to health-conscious consumers Gartner
Final Market Score 100 76/100 (3.80/5) Strong brand with unique health benefits, facing competition in growing gluten-free flour market
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Stone-ground process and high calcium content align with health-conscious consumer trends
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with focus on natural and healthy products
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for gluten-free and high-fiber flours in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to other premium gluten-free flours in the market
    Sources: Kantar
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other established gluten-free flour brands in the market
    Sources: Forrester
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Unique digestive health benefits cater to health-conscious consumers
    Sources: Gartner
Summary
Strong brand with unique health benefits, facing competition in growing gluten-free flour market

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.213.00 Rs.250.00

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House of Himalayas Himalayan Ragi Atta, Finger Millet Flour, Stone-Ground, Gluten-Free, High in Calcium and Fibre, Supports Digestive Health, Natural Heirloom Grain from Uttarakhand, 500g

Estimated Delivery: 2-3 days
In Stock COD

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Rs.213.00 Rs.250.00