Heritage Grain Soft Roti Maker 10kg

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Heritage Grain Soft Roti Maker 10kg
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the goodness of 100% whole wheat flour with Heritage Grain Premium Chakki Atta, perfect for making soft, delicious rotis.
  • High in fiber, this atta supports better digestion, making it an ideal choice for health-conscious families.
  • Hygienically packed to ensure freshness, this stone-ground atta guarantees quality in every meal you prepare.
  • With no preservatives and natural ingredients, you can trust Heritage Grain Chakki Atta for wholesome, homemade goodness.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature alignment position this product well in the premium whole wheat flour segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High fiber content promotes healthy digestion.
  • Soft texture ideal for making rotis and other flatbreads.
  • Hygienically packed, ensuring freshness and quality.

⚠️ What to Watch

  • Some users report a slightly gritty texture compared to refined flour.
  • Higher price point compared to regular wheat flour.
  • Limited availability in certain regions.
Rs.699.00 Rs.1,299.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Type Whole Wheat Flour
Weight 10kg
Fiber High
Preservatives No
Packaging Hygienically Packed
Texture Stone-Ground
Ideal For Health-Conscious Individuals
Details
About Product: Heritage Grain Premium Chakki Atta is a 100% whole wheat flour that is high in fiber and perfect for making soft rotis. It is hygienically packed to ensure freshness and is made using natural ingredients with no preservatives. This stone-ground atta comes in a 10kg pack, ideal for families.

Key Features: - 100% whole wheat flour - High in fiber - Soft roti maker - Hygienically packed for freshness - Natural ingredients, no preservatives - Stone-ground atta - 10kg pack

For Whom: This product is perfect for health-conscious individuals and families who want to enjoy the goodness of whole wheat flour without compromising on taste. It is ideal for those who prefer homemade rotis made from fresh, high-quality ingredients.

Pros & Cons: Pros: - High fiber content for better digestion - Soft rotis that are easy to make - Hygienically packed for freshness - Natural ingredients with no preservatives Cons: - Comes in a large 10kg pack, may be bulky to store for some households - Stone-ground texture may not be preferred by all consumers

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High fiber content and stone-ground process align with health-conscious consumer preferences. FSSAI
Brand Strength 20 18 Established brand with a reputation for quality and purity. Brand Equity
Category Momentum 20 15 Growing demand for premium whole wheat flours in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium whole wheat flours in the market. Retail360
Competition 10 8 Facing competition from other premium whole wheat flour brands with similar offerings. Grocery Business
Use-case Advantage 5 5 Soft roti maker feature caters to convenience-seeking consumers. Grocery Times
Final Market Score 100 76/100 (3.80/5) Strong brand and feature alignment position this product well in the premium whole wheat flour segment.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High fiber content and stone-ground process align with health-conscious consumer preferences.
    Sources: FSSAI
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with a reputation for quality and purity.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium whole wheat flours in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium whole wheat flours in the market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other premium whole wheat flour brands with similar offerings.
    Sources: Grocery Business
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Soft roti maker feature caters to convenience-seeking consumers.
    Sources: Grocery Times
Summary
Strong brand and feature alignment position this product well in the premium whole wheat flour segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.699.00 Rs.1,299.00

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Heritage Grain Premium Chakki Atta ? 100% Whole Wheat Flour, High Fibre, Soft Roti Maker ? Hygienically Packed for Freshness ? Natural, No Preservatives, Stone-Ground Atta (10kg)

Estimated Delivery: 2-3 days
In Stock COD

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Rs.699.00 Rs.1,299.00