Rustic Art Mint Eucalyptus Shampoo Butter with Sal Butter Vit E Sulphate Paraben Silicone Free Natural Organic For Women Men Reduces Hair Fall Controls Frizz 100 g

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Rustic Art Mint Eucalyptus Shampoo Butter with Sal Butter Vit E Sulphate Paraben Silicone Free Natural Organic For Women Men Reduces Hair Fall Controls Frizz 100 g
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Natural and organic shampoo butter for men and women
  • Reduces hair fall and controls frizz effectively
  • Contains nourishing Sal Butter and protective Vitamin E
  • Refreshing Mint Eucalyptus fragrance for a pleasant experience

Market-Based Score (India)

66/100 (3.30/5)
Decent
Competitively positioned natural shampoo butter catering to the growing demand for organic hair care solutions in India.

⭐ Reviews Summary

✅ What Users Love

  • Natural and organic ingredients
  • Effective in reducing hair fall and controlling frizz
  • Suitable for both men and women

⚠️ What to Watch

  • May not lather as much as traditional shampoos
  • Some users find it difficult to rinse out completely
  • Scent may not appeal to everyone
Rs.498.00 Rs.525.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Type Shampoo Butter
Ingredients Sal Butter, Vitamin E, Mint Eucalyptus
Free From Sulfates, Parabens, Silicones
Target Audience Women, Men
Benefits Reduces Hair Fall, Controls Frizz
Weight 100 g
Price 525.0000
Details

Rustic Art Mint Eucalyptus Shampoo Butter with Sal Butter Vit E Sulphate Paraben Silicone Free Natural Organic For Women Men Reduces Hair Fall Controls Frizz 100 g

- Rustic Art Mint Eucalyptus Shampoo Butter is a natural and organic hair care product that is free from harmful chemicals like sulphates, parabens, and silicones.

- Key Features include the use of Sal Butter, which nourishes the hair and scalp, Vitamin E for added moisture and protection, and a refreshing Mint Eucalyptus fragrance.

- This shampoo butter is suitable for both men and women who are looking for a gentle and effective hair care product that helps reduce hair fall and control frizz.

- Pros: Natural and organic ingredients, refreshing fragrance, reduces hair fall, controls frizz
- Cons: May not lather as much as traditional shampoos, may require a longer transition period for the hair to adjust to sulfate-free formula.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich in natural ingredients like Sal Butter, Mint, and Eucalyptus, meeting consumer preferences for sulfate, paraben, and silicone-free products. Vogue, Elle
Brand Strength 20 10 Established brand reputation in the natural hair care segment. Brand Equity, Business Standard
Category Momentum 20 15 Growing demand for natural and organic hair care products in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar natural and organic shampoo butters in the market. Hindu Business Line, YourStory
Competition 10 6 Facing competition from other established natural hair care brands offering similar benefits. Livemint, Business Today
Use-case Advantage 5 5 Addresses common hair concerns like hair fall and frizz for both men and women. Femina, India Today
Final Market Score 100 66/100 (3.30/5) Competitively positioned natural shampoo butter catering to the growing demand for organic hair care solutions in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich in natural ingredients like Sal Butter, Mint, and Eucalyptus, meeting consumer preferences for sulfate, paraben, and silicone-free products.
    Sources: Vogue, Elle
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in the natural hair care segment.
    Sources: Brand Equity, Business Standard
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural and organic hair care products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar natural and organic shampoo butters in the market.
    Sources: Hindu Business Line, YourStory
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established natural hair care brands offering similar benefits.
    Sources: Livemint, Business Today
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses common hair concerns like hair fall and frizz for both men and women.
    Sources: Femina, India Today
Summary
Competitively positioned natural shampoo butter catering to the growing demand for organic hair care solutions in India.

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Rustic Art Mint Eucalyptus Shampoo Butter with Sal Butter Vit E Sulphate Paraben Silicone Free Natural Organic For Women Men Reduces Hair Fall Controls Frizz 100 g

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Rs.498.00 Rs.525.00