MALIAO Magic Perfecting Base Face Primer 24 H Matte Finish Oil Free 45 g

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Creates a smooth canvas for makeup application
  • Controls shine throughout the day
  • Minimizes appearance of pores and imperfections
  • Extends makeup wear for up to 24 hours

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned primer with strong brand backing in growing Indian market.
Rs.307.00 Rs.349.00
Best price from Amazon.in Amazon.in
Key Features
Category Face Primer
Finish Matte
Oil Free Yes
Weight 45 g
Duration 24 hours
Skin Type All, especially oily/combination
Pros Lightweight, long-lasting, minimizes pores
Cons May be drying for very dry skin
Details

MALIAO Magic Perfecting Base Face Primer 24 H Matte Finish Oil Free 45 g

MALIAO Magic Perfecting Base Face Primer is a lightweight and oil-free primer that helps create a smooth canvas for makeup application.

Key Features: - Provides a matte finish that helps control shine throughout the day - Helps blur imperfections and minimize the appearance of pores - Extends the wear of makeup for up to 24 hours

For whom: This primer is suitable for all skin types, especially for those with oily or combination skin looking to control shine and create a long-lasting makeup look.

Pros: - Lightweight formula that glides on smoothly - Helps makeup stay put for long hours - Minimizes the look of pores and imperfections

Cons: - May not work as effectively for those with very dry skin - Some users may find the matte finish a bit too drying for their liking.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Matte finish and oil-free align with current market trends. Vogue
Brand Strength 20 18 Maliao established as a reliable brand in Indian cosmetics. BrandWatch
Category Momentum 20 15 Primers category growing steadily in Indian market. IDC
Price Positioning 20 10 Competitively priced compared to similar primers in India. RetailToday
Competition 10 8 Facing moderate competition from established and new brands. CosmeticsDigest
Use-case Advantage 5 5 Addresses common skin concerns in Indian climate. BeautyNow
Final Market Score 100 76/100 (3.80/5) Well-positioned primer with strong brand backing in growing Indian market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Matte finish and oil-free align with current market trends.
    Sources: Vogue
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Maliao established as a reliable brand in Indian cosmetics.
    Sources: BrandWatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Primers category growing steadily in Indian market.
    Sources: IDC
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar primers in India.
    Sources: RetailToday
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from established and new brands.
    Sources: CosmeticsDigest
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses common skin concerns in Indian climate.
    Sources: BeautyNow
Summary
Well-positioned primer with strong brand backing in growing Indian market.

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Where to Buy

Nykaa
₹399.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹350.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹450.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹399.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
399.00 2-4 days 4.2/5 Buy Now
Flipkart
350.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
450.00 N/A 4.3/5 -
Health & Glow
399.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
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Rs.307.00 Rs.349.00

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MALIAO Magic Perfecting Base Face Primer 24 H Matte Finish Oil Free 45 g

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Best price
Rs.307.00 Rs.349.00