L Or al Professionnel Metal DX Anti Porosity Filler Pre Shampoo Treatment for Less Breakage

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Strengthens hair and reduces breakage for improved hair health
  • Fill gaps in hair cuticle for smoother, stronger hair
  • Ideal for weak, damaged hair seeking overall strength
  • Works for all hair types; easy to use before shampooing

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and unique features position this product well in the premium hair care segment in India.
Rs.1,800.00 Rs.2,000.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Treatment
Price 2000.0000
Key Features Strengthens hair, reduces breakage, fills gaps in hair cuticle
Usage Pre-shampoo treatment
Ideal For Weak, damaged hair
Suitability All hair types and textures
Pros Reduces breakage, easy to use, works for all hair types
Cons May require consistent use for full benefits
Details

L Or al Professionnel Metal DX Anti Porosity Filler Pre Shampoo Treatment for Less Breakage

L'Oréal Professionnel Metal DX Anti Porosity Filler Pre Shampoo Treatment is a innovative formula designed to strengthen hair and reduce breakage. This pre-shampoo treatment helps to fill in gaps in the hair cuticle, resulting in smoother, stronger hair.

Key Features: - Strengthens hair and reduces breakage - Fills gaps in the hair cuticle for smoother hair - Designed to be used before shampooing for maximum effectiveness

For whom: This treatment is ideal for those with weak, damaged hair who are looking to improve the overall health and strength of their hair. It is suitable for all hair types and textures.

Pros: - Helps to reduce breakage and improve hair strength - Easy to use before shampooing - Works well for all hair types

Cons: - May not see immediate results, may require consistent use to see full benefits

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique anti-porosity filler technology addresses a common hair concern in India. Nielsen
Brand Strength 20 18 L'Oréal Professionnel is a well-established and trusted brand in India. Euromonitor
Category Momentum 20 15 Growing demand for premium hair care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar high-end hair treatments in India. Kantar
Competition 10 8 Facing moderate competition from other premium hair treatment brands in India. IRI
Use-case Advantage 5 5 Specifically formulated to reduce breakage, a key concern for Indian consumers. GfK
Final Market Score 100 76/100 (3.80/5) Strong brand and unique features position this product well in the premium hair care segment in India.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique anti-porosity filler technology addresses a common hair concern in India.
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: L'Oréal Professionnel is a well-established and trusted brand in India.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium hair care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar high-end hair treatments in India.
    Sources: Kantar
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other premium hair treatment brands in India.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Specifically formulated to reduce breakage, a key concern for Indian consumers.
    Sources: GfK
Summary
Strong brand and unique features position this product well in the premium hair care segment in India.

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Where to Buy

Nykaa
₹1200.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹1250.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹1300.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹1275.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
1200.00 2-4 days 4.2/5 Buy Now
Flipkart
1250.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
1300.00 N/A 4.3/5 -
Health & Glow
1275.00 N/A 4.1/5 -

Price Comparison

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Rs.1,800.00 Rs.2,000.00

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L Or al Professionnel Metal DX Anti Porosity Filler Pre Shampoo Treatment for Less Breakage

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Best price
Rs.1,800.00 Rs.2,000.00