Yardley London English Rose Moisturising Hand Body Lotion 350ml 50ml

0 reviews
Smart Rank ⓘ 69/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience long-lasting hydration with Yardley London's English Rose Moisturising Hand & Body Lotion, perfect for all skin types.
  • Enjoy a lightweight, non-greasy formula that absorbs quickly, leaving your skin soft and smooth without any sticky residue.
  • Infused with a delicate English Rose scent, this lotion offers a refreshing fragrance ideal for everyday use.
  • Benefit from 24-hour moisture lock technology, ensuring your skin stays hydrated and nourished throughout the day.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Yardley London English Rose Lotion is well-positioned in the competitive Indian body lotion market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 516
Total / Avg 4.00★ 516
Consensus: 4.00★ from 516 total reviews
Rs.292.50 Rs.325.00
Best price from Amazon.in Amazon.in
Key Features
Category Moisturising Lotion
Volume 350ml + 50ml
Scent English Rose
Formula Non-greasy
Texture Fast-absorbing
Moisture Lock 24-hour
Skin Type All skin types
Pros Light and refreshing scent
Cons May be too strong for some
Details

Yardley London English Rose Moisturising Hand Body Lotion 350ml 50ml

This hand and body lotion from Yardley London is infused with the delicate scent of English Rose, providing long-lasting moisture and hydration for your skin.

Key features of this lotion include its non-greasy formula, fast-absorbing texture, and 24-hour moisture lock technology.

It is suitable for all skin types and is ideal for those looking for a lightweight yet nourishing lotion to keep their skin soft and smooth.

Pros: The English Rose scent is light and refreshing, perfect for everyday use. The lotion effectively hydrates skin without leaving a sticky residue.

Cons: Some may find the scent to be too strong for their liking, especially if they are sensitive to fragrances.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 350ml size and English Rose fragrance are popular in India. Euromonitor
Brand Strength 20 18 Yardley London is a well-established brand in India. Brandwatch
Category Momentum 20 15 Growing demand for body lotions in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail Gazette
Competition 10 0 Intense competition in the body lotion segment in India. Business Standard
Use-case Advantage 5 3 Offers moisturizing benefits suitable for Indian climate. IndiaRetailing
Final Market Score 100 66/100 (3.30/5) Yardley London English Rose Lotion is well-positioned in the competitive Indian body lotion market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: 350ml size and English Rose fragrance are popular in India.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Yardley London is a well-established brand in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for body lotions in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail Gazette
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Intense competition in the body lotion segment in India.
    Sources: Business Standard
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers moisturizing benefits suitable for Indian climate.
    Sources: IndiaRetailing
Summary
Yardley London English Rose Lotion is well-positioned in the competitive Indian body lotion market.

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Rs.292.50 Rs.325.00

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Best price
Rs.292.50 Rs.325.00