Jergens Ultra Healing Extra Dry Skin Liquid Moisturizer 32 Ounces

Jergens Ultra Healing Extra Dry Skin Liquid Moisturizer 32 Ounces

Jergens Ultra Healing Extra Dry Skin Liquid Moisturizer is a rich yet non-greasy formula that deeply nourishes and heals extra dry skin. It contains a unique blend of vitamins C, E, and B5 to help repair and protect the skin's moisture barrier.

Key features of this moisturizer include its long-lasting hydration, fast-absorbing formula, and dermatologist-tested ingredients. It is also free of harsh chemicals and dyes, making it suitable for daily use on all skin types.

This product is ideal for those with extra dry skin in need of intense hydration and repair. It is great for individuals looking to improve the overall health and appearance of their skin, especially during harsh weather conditions or seasonal changes.

Pros of Jergens Ultra Healing Extra Dry Skin Liquid Moisturizer include its affordable price, large size for prolonged use, and effectiveness in soothing and softening rough, dry skin. It is also easily accessible at most drugstores and online retailers.

Cons of this product may include its thick consistency, which some users may find too heavy for their liking. Additionally, those with sensitive skin may want to patch test the product before applying it all over their body to avoid any potential irritation.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers deep hydration suitable for extra dry skin needs.	GFK
Brand Strength	20	18	Established brand with strong reputation in skincare.	Brandwatch
Category Momentum	20	15	Growing demand for body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in segment.	Euromonitor
Competition	10	8	Facing moderate competition from other established brands.	Nielsen
Use-case Advantage	5	5	Addresses specific skin concerns effectively.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and suitable features for Indian market.