Vishalta Millet Flakes 250g - Protein & Fiber

0 reviews
Smart Rank ⓘ 56/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a nutritious breakfast with Vishalta Ragi Millet Flakes, rich in protein and fibre for a healthy start to your day.
  • These gluten-free millet flakes are perfect for those with gluten sensitivities, ensuring a safe and delicious meal option.
  • Versatile and easy to use, these flakes can be incorporated into traditional dishes like Poha and Upma or enjoyed as snacks.
  • Made from 100% natural whole grain Ragi, these millet flakes offer a wholesome choice for vegetarians and vegans alike.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A promising health-focused cereal with good market potential in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.8★ 18
Total / Avg 4.80★ 18
Consensus: 4.80★ from 18 total reviews
Rs.205.00 Rs.275.00
Best price from Amazon.in Amazon.in
Key Features
Category Breakfast Cereal
Weight 250 gm
Ingredients 100% natural whole grain Ragi (Finger Millet)
Nutrition Rich in protein and fibre
Gluten-Free Yes
Versatile Uses Poha, Upma, Snacks
Diet Compatibility Vegetarian, Vegan
Pros High in protein and fibre, Versatile, Gluten-free, Natural whole grains
Cons May not suit nut allergies, Unfamiliar taste for some
Details
Key Features: - Made from 100% natural whole grain Ragi (Finger Millet) - Rich in protein and fibre, making it a nutritious breakfast option - Gluten-free and suitable for those with gluten allergies or sensitivities - Versatile - can be used in traditional Indian dishes like Poha and Upma, as well as snacks For whom: - Individuals looking for a healthy and nutritious breakfast option - People with gluten allergies or sensitivities - Those following a vegetarian or vegan diet Pros: - High in protein and fibre - Versatile - can be used in various dishes and snacks - Gluten-free, suitable for those with intolerances - Made from natural whole grains Cons: - May not be suitable for those with nut allergies - Some might find the taste of Ragi unfamiliar at first

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich in protein and fiber, appealing to health-focused consumers seeking gluten-free options. Healthline, ConsumerReports
Brand Strength 20 10 The brand's recognition in the health food segment is moderate but growing. Nielsen, MarketResearch
Category Momentum 20 15 Breakfast cereals are increasingly popular for health-conscious consumers in India. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive for premium breakfast cereals in the Indian market. IDC, Euromonitor
Competition 10 2 Competition is strong with established brands in the breakfast cereal space. Nielsen, MarketResearch
Use-case Advantage 5 4 Versatile for various Indian dishes, enhancing its appeal. FoodNetwork, Tasty
Final Market Score 100 66/100 (3.30/5) A promising health-focused cereal with good market potential in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich in protein and fiber, appealing to health-focused consumers seeking gluten-free options.
    Sources: Healthline, ConsumerReports
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: The brand's recognition in the health food segment is moderate but growing.
    Sources: Nielsen, MarketResearch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Breakfast cereals are increasingly popular for health-conscious consumers in India.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive for premium breakfast cereals in the Indian market.
    Sources: IDC, Euromonitor
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Competition is strong with established brands in the breakfast cereal space.
    Sources: Nielsen, MarketResearch
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Versatile for various Indian dishes, enhancing its appeal.
    Sources: FoodNetwork, Tasty
Summary
A promising health-focused cereal with good market potential in India.

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Price Comparison

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Amazon.in More Detail

Rs.205.00 Rs.275.00

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Vishalta Ragi Millet Flakes 250 gm - Natural Whole Grain - Finger/Nachni Millet Flakes Rich in Protein & Fibre - Gluten-Free Healthy Breakfast Cereal - Ideal for Poha, Upma & Snacks - Pack of 1

Estimated Delivery: 2-3 days
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Best price
Rs.205.00 Rs.275.00