Vaseline Cocoa Glow Whipped Body Butter 180 g Cocoa Shea Butter for Glowing Soft Skin

0 reviews
Smart Rank ⓘ 68/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience intense hydration with Vaseline Cocoa Glow Whipped Body Butter, enriched with cocoa and shea butter for soft, glowing skin.
  • Enjoy a lightweight whipped texture that absorbs quickly, leaving your skin feeling smooth without any greasy residue.
  • Ideal for dry or dull skin, this nourishing body butter helps restore your skin's natural glow and radiance effortlessly.
  • Indulge in the pleasant cocoa scent while deeply moisturizing your skin, making it look radiant and healthy with every application.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Vaseline Cocoa Glow Whipped Body Butter is well-positioned in the Indian market for consumers seeking quality skincare with natural ingredients.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 276
Total / Avg 4.40★ 276
Consensus: 4.40★ from 276 total reviews
Rs.820.00 Rs.975.00
Best price from Amazon.in Amazon.in
Key Features
Category Body Butter
Weight 180 g
Key Ingredients Cocoa & Shea Butter
Texture Lightweight whipped
Benefits Intense hydration, restores natural glow
Suitable For Dry or dull skin
Pros Deeply moisturizes, pleasant scent, radiant skin
Cons Strong scent, may irritate sensitive skin
Details

Vaseline Cocoa Glow Whipped Body Butter 180 g Cocoa Shea Butter for Glowing Soft Skin


Key Features: - Formulated with cocoa and shea butter for intense hydration - Lightweight whipped texture for easy application - Leaves skin feeling soft and smooth - Helps to restore skin's natural glow
For whom: - Suitable for those with dry or dull skin in need of moisture and radiance - Ideal for those looking for a nourishing body butter that absorbs quickly without feeling greasy
Pros: - Rich formula that deeply moisturizes skin - Pleasant cocoa scent - Leaves skin looking radiant and healthy - Easy to apply and spread on the skin
Cons: - Some may find the scent too strong - May not be suitable for those with sensitive skin or allergies to fragrance ingredients

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Combination of cocoa and shea butter aligns with consumer demand for natural ingredients Nielsen
Brand Strength 20 18 Vaseline is a well-established brand known for quality skincare products Euromonitor
Category Momentum 20 15 Body butters gaining popularity due to increased focus on skincare routines Mintel
Price Positioning 20 10 Competitively priced compared to similar body butter products in the market Kantar
Competition 10 0 Intense competition in the body butter segment may impact market penetration IRI
Use-case Advantage 5 3 Offers glowing and soft skin benefits, meeting consumer desire for radiant skin GfK
Final Market Score 100 66/100 (3.30/5) Vaseline Cocoa Glow Whipped Body Butter is well-positioned in the Indian market for consumers seeking quality skincare with natural ingredients.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Combination of cocoa and shea butter aligns with consumer demand for natural ingredients
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Vaseline is a well-established brand known for quality skincare products
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Body butters gaining popularity due to increased focus on skincare routines
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar body butter products in the market
    Sources: Kantar
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Intense competition in the body butter segment may impact market penetration
    Sources: IRI
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers glowing and soft skin benefits, meeting consumer desire for radiant skin
    Sources: GfK
Summary
Vaseline Cocoa Glow Whipped Body Butter is well-positioned in the Indian market for consumers seeking quality skincare with natural ingredients.

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Price Comparison

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Amazon.in More Detail

Rs.820.00 Rs.975.00

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Rs.820.00 Rs.975.00