Himalaya Rich Cocoa Butter Body Cream 200ml

Himalaya Rich Cocoa Butter Body Cream 200ml

About Product: Himalaya Rich Cocoa Butter Body Cream is a luxurious and hydrating cream that is specially formulated to nourish and moisturize dry skin. Enriched with the goodness of cocoa butter, this cream helps to deeply hydrate and soften the skin, leaving it feeling smooth and supple.

Key Features: - Enriched with cocoa butter for deep hydration - Helps to soften and smoothen dry skin - Non-greasy formula that absorbs quickly - Free from harmful chemicals like parabens and mineral oil - Suitable for all skin types

For whom: This body cream is perfect for anyone with dry skin looking for a nourishing and moisturizing solution. It is suitable for all skin types and can be used daily for best results.

Pros: - Intensely hydrating and nourishing - Absorbs quickly without leaving a greasy residue - Free from harmful chemicals - Affordable price point

Cons: - Some users may find the scent too strong - May not be moisturizing enough for extremely dry skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich cocoa butter and hydrating properties align with consumer preferences.	Euromonitor
Brand Strength	20	18	Himalaya is a trusted brand with a strong presence in India.	Brand Equity
Category Momentum	20	15	Growing demand for body butters in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing competition from both local and international body butter brands.	Business Today
Use-case Advantage	5	5	Addresses the need for intense moisturization in a tropical climate.	Vogue
Final Market Score	100	76/100 (3.80/5)	Himalaya Rich Cocoa Butter Body Cream is well-positioned in the growing Indian body butter market.