The Body Shop Shea Body Butter 200 Ml

The Body Shop Shea Body Butter 200 Ml

is a luxurious body butter that deeply nourishes and hydrates the skin. It is enriched with shea butter, which is known for its moisturizing and smoothing properties.

Key features of this body butter include its rich and creamy texture, which melts into the skin upon application, leaving it feeling soft and supple. It also has a subtle, nutty scent that lingers on the skin for hours.

This Body Shop Shea Body Butter is suitable for all skin types, especially those with dry or dehydrated skin. It is perfect for anyone looking to pamper their skin and keep it moisturized throughout the day.

Pros of this body butter include its intense hydration, long-lasting effects, and cruelty-free formula. It is also free from parabens, silicones, mineral oil, and artificial colors.

Cons of this body butter may include its slightly higher price point compared to other body lotions on the market. Some users may also find the scent to be overpowering if they prefer fragrance-free products.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Shea butter is a popular ingredient in body care products in India	Euromonitor
Brand Strength	20	18	The Body Shop is a well-known and trusted brand in the Indian market	Brandwatch
Category Momentum	20	15	Body butter demand rising due to increased focus on skincare in India	Mintel
Price Positioning	20	15	Competitively priced compared to similar body butters in India	Retail Gazette
Competition	10	10	Facing competition from both international and local body butter brands in India	Business Standard
Use-case Advantage	5	3	Offers deep moisturization suitable for dry skin prevalent in India	Vogue
Final Market Score	100	81/100 (4.05/5)	Strong brand and ingredient fit, competitive pricing, facing stiff competition in growing body butter market in India