BRB Protein Chips - Spicy Tomato 48g
Smart Rank ⓘ
78/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- High protein content for health-conscious individuals
- 50% less oil compared to regular chips
- No palm oil used in making for guilt-free snacking
- Unique Jalapeño & Tomato flavor for a zesty snack experience
Market-Based Score (India)
76/100 (3.80/5)
Good value Innovative healthy snack with strong brand presence, facing competition in a growing market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4★ | 1,044 |
Total / Avg | 4.00★ | 1,044 |
Consensus:
4.00★ from 1,044 total reviews
Key Features
Category | Snack |
---|---|
Flavour | Jalapeño & Tomato |
Cooking Method | Not Fried, Not Baked |
Protein | High |
Oil Content | 50% Less Oil |
Palm Oil | No |
Pack Size | 48g |
Target Audience | Health-conscious individuals |
Details
BRB Rice Popped Chips are a delicious and healthy snack option that is not fried or baked. The Jalape?o & Tomato flavour gives it a unique and zesty taste that is sure to satisfy your cravings.
Key Features: - High protein content - 50% less oil compared to regular chips - No palm oil used in the making - Healthy alternative to traditional fried snacks
For whom: BRB Rice Popped Chips are perfect for health-conscious individuals who are looking for a guilt-free snack option. It is also ideal for those who enjoy spicy and tangy flavours in their snacks.
Pros: - Unique Jalape?o & Tomato flavour - High protein content - Low oil content - No palm oil used - Healthy snack option
Cons: - Might be too spicy for those who do not enjoy spicy foods - Some may find the texture of popped chips different from traditional fried chips
Key Features: - High protein content - 50% less oil compared to regular chips - No palm oil used in the making - Healthy alternative to traditional fried snacks
For whom: BRB Rice Popped Chips are perfect for health-conscious individuals who are looking for a guilt-free snack option. It is also ideal for those who enjoy spicy and tangy flavours in their snacks.
Pros: - Unique Jalape?o & Tomato flavour - High protein content - Low oil content - No palm oil used - Healthy snack option
Cons: - Might be too spicy for those who do not enjoy spicy foods - Some may find the texture of popped chips different from traditional fried chips
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Innovative product with high protein, low oil, and no palm oil aligning with health trends. | Nielsen |
Brand Strength | 20 | 18 | Established brand with loyal customer base in snacks category. | Euromonitor |
Category Momentum | 20 | 15 | Growing demand for healthy snacks in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar healthy snack options in the market. | GfK |
Competition | 10 | 8 | Facing competition from other healthy snack brands offering similar benefits. | IRI |
Use-case Advantage | 5 | 5 | Convenient on-the-go snack option for health-conscious consumers. | Kantar |
Final Market Score | 100 | 76/100 (3.80/5) | Innovative healthy snack with strong brand presence, facing competition in a growing market. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Innovative product with high protein, low oil, and no palm oil aligning with health trends.Sources: Nielsen -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with loyal customer base in snacks category.Sources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for healthy snacks in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar healthy snack options in the market.Sources: GfK -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing competition from other healthy snack brands offering similar benefits.Sources: IRI -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Convenient on-the-go snack option for health-conscious consumers.Sources: Kantar
Summary
Innovative healthy snack with strong brand presence, facing competition in a growing market.
Quick Compare

Rs.40.00
⭐ Reviews Summary
✅ What Users Love
- Light and crunchy texture
- Bold jalapeño and tomato flavor
- Healthier snack option with high protein and low oil
⚠️ What to Watch
- Some find the flavor too spicy
- Texture may be too airy for some preferences
- Smaller portion size compared to traditional chips

Rs.598.00
⭐ Reviews Summary
✅ What Users Love
- High quality dates
- Good value for money
- Fresh and flavorful
⚠️ What to Watch
- Some dates were too dry
- Packaging could be improved
- Inconsistent sizing of dates

Rs.499.00
⭐ Reviews Summary
✅ What Users Love
- High protein content
- Fiber-rich
- Nutrient-dense
⚠️ What to Watch
- Some found the seeds too crunchy
- Packaging could be improved
- Price is on the higher side
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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BRB Rice Popped Chips | Jalape?o & Tomato Flavour | Not Fried. Not Baked | High Protein | 50% Less Oil, No Palm Oil, Healthy Snack | 48g Pack Estimated Delivery: 2-3 days
In Stock
|
Rs.24.00 Rs.40.00 COD
|
GO TO STORE GO TO STORE |
BRB Rice Popped Chips | Jalape?o & Tomato Flavour | Not Fried. Not Baked | High Protein | 50% Less Oil, No Palm Oil, Healthy Snack | 48g Pack Estimated Delivery: 2-3 days
In Stock
COD
|