BRB Protein Chips - Crunchy Goodness / 48g

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BRB Protein Chips - Crunchy Goodness / 48g
Smart Rank ⓘ 66/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Satisfy cravings guilt-free with BRB Rice Popped Chips
  • Stay full longer with high protein content in every serving
  • Choose a healthier snack with 50% less oil than traditional chips
  • Support sustainability by opting for chips made without palm oil

Market-Based Score (India)

66/100 (3.30/5)
Decent
BRB Rice Popped Chips offer a competitive and healthy snacking option in the Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.9★ 319
Total / Avg 3.90★ 319
Consensus: 3.90★ from 319 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Low in calories and fat, making it a healthy snack option.
  • High protein content, appealing for fitness enthusiasts.
  • Variety of flavors in the combo pack adds to the experience.

⚠️ What to Watch

  • Some flavors may not appeal to all taste preferences.
  • Texture can be too light or airy for those who prefer denser snacks.
  • Price point may be higher compared to traditional chips.
Rs.160.00 Rs.160.00
Best price from Amazon.in Amazon.in
Key Features
Category Snack
Protein High
Oil Content 50% Less
Palm Oil No
Pack Size 4 x 48g
Health Benefits Guilt-free, Sustainable
Target Audience Health-conscious individuals
Details
BRB Rice Popped Chips are a delicious and healthy snack option for those looking to satisfy their cravings without compromising on nutrition. These chips are not fried or baked, making them a guilt-free choice for snack time.

Key Features:
- High Protein: Each serving of BRB Rice Popped Chips contains a good amount of protein to keep you feeling full and satisfied.
- 50% Less Oil: These chips are made with 50% less oil than traditional fried chips, making them a healthier option.
- No Palm Oil: BRB Rice Popped Chips are made without the use of palm oil, making them a more sustainable choice.


For whom:
BRB Rice Popped Chips are perfect for health-conscious individuals who want a tasty snack that won't derail their diet. They are also a great option for anyone looking to add more protein to their daily diet.

Pros:
- Delicious flavours to choose from
- High protein content
- Less oil than traditional chips
- No palm oil used in production


Cons:
- May not be as satisfying as traditional fried chips for some individuals
- Limited availability in some locations

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Alignment with current health-conscious consumer trends NDTV Food, Food Navigator
Brand Strength 20 10 Established brand reputation in the snacks industry Economic Times, Livemint
Category Momentum 20 15 Growing demand for healthy snacks in Indian market Mint, Business Standard
Price Positioning 20 10 Competitive pricing compared to similar healthy snack options The Hindu, Moneycontrol
Competition 10 6 Facing competition from other healthy snack brands in the market Food Business World, Retail News Asia
Use-case Advantage 5 5 Convenient snack option for on-the-go consumption Food & Beverage News
Final Market Score 100 66/100 (3.30/5) BRB Rice Popped Chips offer a competitive and healthy snacking option in the Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Alignment with current health-conscious consumer trends
    Sources: NDTV Food, Food Navigator
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in the snacks industry
    Sources: Economic Times, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthy snacks in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to similar healthy snack options
    Sources: The Hindu, Moneycontrol
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other healthy snack brands in the market
    Sources: Food Business World, Retail News Asia
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient snack option for on-the-go consumption
    Sources: Food & Beverage News
Summary
BRB Rice Popped Chips offer a competitive and healthy snacking option in the Indian market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.160.00 Rs.160.00

 GO TO STORE GO TO STORE

BRB Rice Popped Chips - 4 Flavours | Not Fried. Not Baked | High Protein | 50% Less Oil, No Palm Oil, Healthy Snack | 4 x 48g Combo Pack

Estimated Delivery: 2-3 days
In Stock COD

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