JOSEF MARC Whole Wheat Flour 2 LBS - High Protein & Unbleach
Smart Rank ⓘ
69/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Experience superior baking with JOSEF MARC Farine De Bl'e T150, made from high-quality whole wheat grains for delicious results.
- Enjoy the benefits of unbleached flour that retains natural nutrients, perfect for health-conscious bakers.
- Achieve better texture and structure in your baked goods with this high-protein flour, designed for exceptional performance.
- Fine ground for easy mixing, this whole meal flour is ideal for anyone looking to enhance their baking with nutritious ingredients.
Market-Based Score (India)
76/100 (3.80/5)
Good value High-quality whole wheat flour with strong brand and good market fit.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.4★ | 95 |
Total / Avg | 4.40★ | 95 |
Consensus:
4.40★ from 95 total reviews
Key Features
Category | Flour |
---|---|
Type | Whole Wheat |
Weight | 2 LBS (907 grams) |
Protein | High |
Texture | Fine Ground |
Nutrients | Natural |
Unbleached | Yes |
Usage | Baking |
Details
Key Features: - Made from high-quality whole wheat grains - Unbleached and retains all the natural nutrients - Fine ground for easy mixing and baking - High protein content for better texture and structure in baked goods
For whom: - Bakers looking for a high protein whole wheat flour - Those who prefer unbleached and natural products - Anyone looking to add more nutrients to their baked goods
Pros: - High protein content for better baking results - Retains natural nutrients due to being unbleached - Fine ground texture for easy mixing
Cons: - Some may find the taste to be slightly different from bleached flour - May be more expensive compared to regular white flour
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | High protein content and unbleached nature align with health-conscious consumer trends. | Euromonitor |
Brand Strength | 20 | 18 | Established brand with good reputation for quality products. | Brand Equity |
Category Momentum | 20 | 15 | Growing demand for whole meal flours in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar high-quality whole wheat flours. | Retail360 |
Competition | 10 | 8 | Facing moderate competition from other premium whole wheat flour brands. | FoodBiz |
Use-case Advantage | 5 | 5 | Versatile flour suitable for various baking and cooking needs. | Grocery Times |
Final Market Score | 100 | 76/100 (3.80/5) | High-quality whole wheat flour with strong brand and good market fit. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: High protein content and unbleached nature align with health-conscious consumer trends.Sources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with good reputation for quality products.Sources: Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for whole meal flours in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar high-quality whole wheat flours.Sources: Retail360 -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing moderate competition from other premium whole wheat flour brands.Sources: FoodBiz -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Versatile flour suitable for various baking and cooking needs.Sources: Grocery Times
Summary
High-quality whole wheat flour with strong brand and good market fit.
Quick Compare

Rs.350.00
⭐ Reviews Summary
✅ What Users Love
- High protein content enhances baking results.
- Fine ground texture allows for versatile use in recipes.
- Unbleached and whole grain options appeal to health-conscious consumers.
⚠️ What to Watch
- Some users report a slightly gritty texture compared to regular flour.
- Higher price point compared to standard all-purpose flour.
- Limited availability in some regions may hinder purchasing.

Rs.431.00
⭐ Reviews Summary
✅ What Users Love
- High nutritional value and rich in fiber.
- Versatile for various recipes, including gluten-free options.
- Good packaging that preserves freshness.
⚠️ What to Watch
- Some users find the taste different from regular flour.
- Can be more expensive compared to conventional flours.
- Limited availability in local stores.

Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Gluten-free and suitable for various dietary needs.
- High in fiber and protein, promoting satiety.
- Great for keto diets and supports weight loss efforts.
⚠️ What to Watch
- Can have a gritty texture if not used correctly.
- May require adjustments in recipes due to absorbency.
- Some users find the flavor less appealing compared to other flours.

Rs.1,300.00
⭐ Reviews Summary
✅ What Users Love
- High nutritional value and health benefits.
- Versatile for various recipes and easy to use.
- Good taste and texture, well-received by consumers.
⚠️ What to Watch
- Packaging may not be resealable, leading to freshness issues.
- Some customers report a grainy texture compared to other brands.
- Price point considered higher than similar products.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
---|---|---|---|
![]() |
JOSEF MARC Farine De Bl'e T150 Whole Meal Flour, 2 LBS (907 grams) - Unbleached & High Protein Flour, Fine Ground Whole Wheat Flour, Unbleached Wheat Flour & High Protein Wheat Flour Estimated Delivery: 2-3 days
In Stock
|
Rs.349.00 Rs.350.00 COD
|
GO TO STORE GO TO STORE |
JOSEF MARC Farine De Bl'e T150 Whole Meal Flour, 2 LBS (907 grams) - Unbleached & High Protein Flour, Fine Ground Whole Wheat Flour, Unbleached Wheat Flour & High Protein Wheat Flour Estimated Delivery: 2-3 days
In Stock
COD
|