Patanjali Amla Paste 1 Kg

0 reviews

Smart Rank ⓘ 70/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Delicious and healthy amla murabba paste made from fresh amla for a natural alternative
Rich in Vitamin C to boost immunity and overall health for those seeking health benefits
No artificial colors or preservatives used, ensuring a pure and natural product
Convenient way to consume amla with a delicious taste, perfect for amla enthusiasts

Market-Based Score (India)

66/100 (3.30/5)

Decent

Patanjali Amla Murraba Paste 1 Kg holds a strong position in the growing Ayurvedic market segment in India.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4★	737
Total / Avg	4.00★	737

Consensus: 4.00★ from 737 total reviews

Rs.200.00 Rs.200.00

Best price from

Amazon.in

Key Features

Category	Food
Price	200.0000
Ingredients	Fresh amla
Additives	No artificial colors or preservatives
Nutritional Benefit	Rich in Vitamin C
Taste	Delicious and healthy
Target Audience	Health-conscious individuals
Pros	Natural ingredients, Rich in Vitamin C, Delicious taste
Cons	Taste may be too sweet, Large packaging

Details

Patanjali Amla Murabba Paste is a delicious and healthy alternative to traditional amla murabba. This paste is made using natural ingredients and does not contain any artificial colors or preservatives. It is rich in Vitamin C and has numerous health benefits.

Key Features: 1. Made from fresh amla 2. No artificial colors or preservatives 3. Rich in Vitamin C 4. Delicious and healthy

For whom: - People looking for a natural and healthy alternative to traditional amla murabba - Those who want to boost their immunity and overall health - Individuals who enjoy the taste of amla and want a convenient way to consume it

Pros: - Made from natural ingredients - Rich in Vitamin C - Delicious taste - No artificial colors or preservatives

Cons: - Some may find the taste too sweet - Comes in a large packaging which might be too much for some individuals to consume in a short period of time

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Amla Murraba paste aligns well with traditional Chyawanprash ingredients.	TOI
Brand Strength	20	10	Patanjali's strong brand reputation in India.	Business Standard
Category Momentum	20	15	Growing demand for Ayurvedic products in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Livemint
Competition	10	6	Facing competition from established and new Ayurvedic brands.	Economic Times
Use-case Advantage	5	5	Versatile usage as a health supplement and immunity booster.	Hindu
Final Market Score	100	66/100 (3.30/5)	Patanjali Amla Murraba Paste 1 Kg holds a strong position in the growing Ayurvedic market segment in India.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Amla Murraba paste aligns well with traditional Chyawanprash ingredients.

Sources: TOI
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Patanjali's strong brand reputation in India.

Sources: Business Standard
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for Ayurvedic products in Indian market.

Sources: Mint, ET
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market.

Sources: Livemint
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from established and new Ayurvedic brands.

Sources: Economic Times
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile usage as a health supplement and immunity booster.

Sources: Hindu