Dixit Masale Bhat Mix - No Preservatives - 200gm 2 pack
Smart Rank ⓘ
45/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Convenient and easy meal solution for busy individuals or families
- Authentic Indian flavors with no added preservatives
- Perfect for those who love traditional Indian rice dishes
- Ideal for anyone new to Indian cuisine looking for a quick, delicious meal
Market-Based Score (India)
66/100 (3.30/5)
Decent Strong brand and feature fit position Dixit Foods Masale Bhat well in the growing ready-to-eat market segment in India.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4★ | 2 |
Total / Avg | 4.00★ | 2 |
Consensus:
4.00★ from 2 total reviews
Key Features
Category | Food |
---|---|
Product Name | Dixit Foods Masale Bhat Ready to cook |
Pack Size | 200gm (Pack of 2) |
Servings | 4 per pack |
Preservatives | No |
Cooking Time | 5 minutes |
Description | Convenient and delicious Indian meal solution |
Target Audience | Busy individuals or families |
Details
The Dixit Foods Masale Bhat mix is a convenient and delicious option for those looking for a quick and easy meal solution. Whether you're a busy professional, a student on the go, or just someone who loves traditional Indian flavors, this ready-to-cook mix is sure to satisfy your cravings.
Key Features: - No preservatives added - Each pack serves 4 people - Pack of 2, 200gm each - Easy to cook, just add water and cook for 5 minutes
For whom: This Masale Bhat mix is perfect for anyone who loves traditional Indian rice dishes but doesn't have the time to prepare them from scratch. It's also great for those who are new to Indian cuisine and want to try a delicious and authentic dish without the hassle.
Pros: - Convenient and easy to prepare - Authentic Indian flavors - No preservatives added - Perfect for busy individuals or families
Cons: - May not be suitable for those with specific dietary restrictions or allergies - Some may find the flavor too spicy or strong
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Offers a traditional Indian dish with no preservatives, catering to the health-conscious consumer base. | TOI, NDTV |
Brand Strength | 20 | 15 | Established brand with positive consumer perception in the ready-to-eat segment. | Business Standard, Hindu |
Category Momentum | 20 | 10 | Growing demand for convenient meal solutions in Indian market. | Mint, ET |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market, offering value for money. | Livemint, Moneycontrol |
Competition | 10 | 6 | Facing moderate competition from other established brands in the ready-to-eat and cook segment. | ThePrint |
Use-case Advantage | 5 | 5 | Provides a quick and easy meal solution for busy individuals or families. | Outlook |
Final Market Score | 100 | 66/100 (3.30/5) | Strong brand and feature fit position Dixit Foods Masale Bhat well in the growing ready-to-eat market segment in India. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Offers a traditional Indian dish with no preservatives, catering to the health-conscious consumer base.Sources: TOI, NDTV -
Brand Strength 15/20
Weight: 20Contribution: 15Rationale: Established brand with positive consumer perception in the ready-to-eat segment.Sources: Business Standard, Hindu -
Category Momentum 10/20
Weight: 20Contribution: 10Rationale: Growing demand for convenient meal solutions in Indian market.Sources: Mint, ET -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market, offering value for money.Sources: Livemint, Moneycontrol -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from other established brands in the ready-to-eat and cook segment.Sources: ThePrint -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Provides a quick and easy meal solution for busy individuals or families.Sources: Outlook
Summary
Strong brand and feature fit position Dixit Foods Masale Bhat well in the growing ready-to-eat market segment in India.
Quick Compare

Rs.200.00
⭐ Reviews Summary
✅ What Users Love
- Convenient and easy to prepare.
- Good flavor and authentic taste.
- No preservatives, appealing to health-conscious consumers.
⚠️ What to Watch
- Portion size may be small for some.
- Price considered high for the quantity.
- Some users found it too spicy.

Rs.280.00
⭐ Reviews Summary
✅ What Users Love
- Authentic taste of traditional Karnataka health mix
- Convenient ready-to-eat option with hot rice
- No palm oil or preservatives, appealing to health-conscious consumers
⚠️ What to Watch
- Some users find the flavor too strong or bitter
- Packaging may not be resealable, leading to freshness issues
- Price point considered high for the quantity offered

Rs.360.00
⭐ Reviews Summary
✅ What Users Love
- Convenient and easy to prepare, perfect for quick meals.
- Authentic taste reminiscent of traditional Pav Bhaji.
- No preservatives or artificial ingredients, appealing to health-conscious consumers.
⚠️ What to Watch
- Portion size may be smaller than expected for some users.
- Flavor can be too mild for those who prefer spicier dishes.
- Packaging may not be environmentally friendly.

Rs.70.00
⭐ Reviews Summary
✅ What Users Love
- Easy to prepare and saves time in cooking.
- Healthy alternative with high nutritional value.
- Pleasant taste and texture, appealing to both adults and children.
⚠️ What to Watch
- Some users found the mix too coarse for their preference.
- Limited availability in local stores.
- Higher price point compared to regular idly mixes.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Dixit Foods Masale Bhat Ready to cook | Ready to eat Masale Bhat Mix | No Preservatives | 4 Servings per pack, 200gm (Pack of 2) Estimated Delivery: 2-3 days
In Stock
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Rs.200.00 Rs.200.00 COD
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GO TO STORE GO TO STORE |
Dixit Foods Masale Bhat Ready to cook | Ready to eat Masale Bhat Mix | No Preservatives | 4 Servings per pack, 200gm (Pack of 2) Estimated Delivery: 2-3 days
In Stock
COD
|