Mamaearth Rice Dewy Moisturizer 200G

0 reviews
Smart Rank ⓘ 71/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Formulated with rice water and niacinamide for bright and glowing skin
  • Provides 24-hour long-lasting moisturization
  • Non-greasy and quick-absorbing formula
  • Suitable for all skin types

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and product fit in a growing market segment, with competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 170
Total / Avg 4.20★ 170
Consensus: 4.20★ from 170 total reviews
Rs.350.00 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Moisturizer
Key Ingredients Rice Water, Niacinamide
Moisturization Duration 24 Hours
Texture Non-Greasy, Quick Absorbing
Skin Type All Skin Types
Use Face, Hands & Body
Pros Effective Moisturization, Improves Texture and Brightness
Cons May Not Suit Extremely Dry Skin, Strong Scent
Details

Key Features: - Formulated with rice water and niacinamide for bright and glowing skin - Provides 24-hour long-lasting moisturization - Non-greasy and quick-absorbing formula - Suitable for all skin types
For whom: - Individuals looking to achieve glass skin - Those with dry skin in need of intense hydration - Anyone wanting a lightweight and non-greasy moisturizer for face, hands, and body
Pros: - Moisturizes skin effectively without leaving a greasy residue - Helps to improve skin's texture and brightness - Suitable for all skin types
Cons: - May not provide enough hydration for extremely dry skin types - Some users may find the scent to be too strong

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Product features like rice water and niacinamide align with current skincare trends. Euromonitor
Brand Strength 20 18 Mamaearth is a well-established brand known for quality and innovation. Brandwatch
Category Momentum 20 15 Growing demand for natural skincare products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 8 Facing moderate competition from other brands offering similar natural skincare solutions. Nielsen
Use-case Advantage 5 5 Versatile product suitable for face, hands, and body, catering to diverse consumer needs. GfK
Final Market Score 100 76/100 (3.80/5) Strong brand and product fit in a growing market segment, with competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Product features like rice water and niacinamide align with current skincare trends.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Mamaearth is a well-established brand known for quality and innovation.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural skincare products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other brands offering similar natural skincare solutions.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile product suitable for face, hands, and body, catering to diverse consumer needs.
    Sources: GfK
Summary
Strong brand and product fit in a growing market segment, with competitive pricing.

Quick Compare

Mamaearth Rice Dewy Moisturizer 200G
Rs.399.00
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Where to Buy

Mamaearth Website
₹799.00
3-5 days · ⭐ 4.8/5
Buy
Nykaa
₹799.00
2-4 days · ⭐ 4.5/5
Buy
Flipkart
₹799.00
2-3 days · ⭐ 4.3/5
Buy
Mamaearth Store
₹799.00
N/A · ⭐ 4.7/5
-
Health & Glow
₹799.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Mamaearth Website
799.00 3-5 days 4.8/5 Buy Now
Nykaa
799.00 2-4 days 4.5/5 Buy Now
Flipkart
799.00 2-3 days 4.3/5 Buy Now
Mamaearth Store
799.00 N/A 4.7/5 -
Health & Glow
799.00 N/A 4.2/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.350.00 Rs.399.00

GO TO STORE GO TO STORE

Mamaearth Rice Dewy Bright Light Moisturizing Cream With Rice Water Niacinamide For Glass Skin 200G For Face Hands Body 24H Long Lasting Moisturization Non Greasy Quick Absorbing All Skintypes

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Best price
Rs.350.00 Rs.399.00