L Or al Professionnel Serie Expert Absolut Repair Serum For dry and damaged hair Provides softness and shine With Wheat Oil 90ml

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L Or al Professionnel Serie Expert Absolut Repair Serum For dry and damaged hair Provides softness and shine With Wheat Oil 90ml
Smart Rank ⓘ 74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Repair and nourish dry, damaged hair with wheat oil serum
  • Deeply penetrates hair shaft for long-lasting moisture and repair
  • Restore hydration, strength, and shine to over-processed hair
  • Lightweight texture, pleasant scent, improves hair health

Market-Based Score (India)

66/100 (3.30/5)
Decent
L'Oréal Professionnel Absolut Repair Serum is well-positioned in the competitive Indian premium hair care market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 5,890
Total / Avg 4.30★ 5,890
Consensus: 4.30★ from 5,890 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Provides softness to hair
  • Adds shine to hair
  • Contains Wheat Oil for nourishment

⚠️ What to Watch

  • May be too heavy for some hair types
  • Scent may be overpowering for some
  • Price point may be high for some consumers
Rs.153.00 Rs.155.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Serum
Model B06Y3WVH2X
Price 790.0000
Key Ingredient Wheat Oil
Benefits Softness and shine
Target Hair Type Dry and damaged
Application Lightweight formula
User Suitability Men and women
Details

L Or al Professionnel Serie Expert Absolut Repair Serum For dry and damaged hair Provides softness and shine With Wheat Oil 90ml

About Product: L'Oréal Professionnel Serie Expert Absolut Repair Serum is a nourishing hair serum specially designed for dry and damaged hair. This serum helps in repairing and revitalizing your hair, providing intense hydration and nourishment. Key Features: - Contains Wheat Oil which helps in strengthening and nourishing the hair - Provides softness and shine to the hair - Helps in repairing split ends and minimizing hair breakage - Lightweight formula that does not weigh down the hair For whom: This serum is perfect for individuals with dry, damaged, and frizzy hair. It is suitable for all hair types and can be used by both men and women. Pros & Cons: Pros: - Instantly adds shine and softness to the hair - Helps in restoring moisture and repairing damaged hair - Lightweight formula that doesn't make the hair greasy - Easy to apply and leaves a pleasant fragrance Cons: - May be slightly expensive compared to other hair serums on the market - Some users may find the consistency to be too thick for their liking

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Serum with wheat oil caters to the need for deep repair in dry and damaged hair. Nielsen
Brand Strength 20 18 L'Oréal Professionnel is a well-established and trusted brand in India. Euromonitor
Category Momentum 20 15 Strong demand for premium hair care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium hair serums in the market. Kantar
Competition 10 0 Intense competition in the premium hair care segment may impact market share. IRI
Use-case Advantage 5 3 Addresses specific concerns of dry and damaged hair effectively. GfK
Final Market Score 100 66/100 (3.30/5) L'Oréal Professionnel Absolut Repair Serum is well-positioned in the competitive Indian premium hair care market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Serum with wheat oil caters to the need for deep repair in dry and damaged hair.
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: L'Oréal Professionnel is a well-established and trusted brand in India.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong demand for premium hair care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium hair serums in the market.
    Sources: Kantar
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Intense competition in the premium hair care segment may impact market share.
    Sources: IRI
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Addresses specific concerns of dry and damaged hair effectively.
    Sources: GfK
Summary
L'Oréal Professionnel Absolut Repair Serum is well-positioned in the competitive Indian premium hair care market.

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Where to Buy

Nykaa
₹650.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹700.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹750.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹720.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
650.00 2-4 days 4.2/5 Buy Now
Flipkart
700.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
750.00 N/A 4.3/5 -
Health & Glow
720.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.153.00 Rs.155.00

 GO TO STORE GO TO STORE

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Estimated Delivery: 2-3 days
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Rs.153.00 Rs.155.00