Joy Pure Aloe Light Moisturizing Body Lotion 500ml 48Hr Moisture for Men Women Soothes Hydrates Freshens Dry Skin Ideal for Summer Lightweight NonSticky Non Greasy For All Skin Types

0 reviews

Smart Rank ⓘ 74/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy 48 hours of hydration with this non-sticky body lotion
Absorbs quickly for immediate moisturization
Ideal for all skin types, perfect for summer use
Suitable for both men and women seeking lightweight hydration

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned body lotion with good brand strength and competitive pricing.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.3★	2,070
Total / Avg	4.30★	2,070

Consensus: 4.30★ from 2,070 total reviews

Rs.2,250.00 Rs.2,250.00

Best price from

Amazon.in

Key Features

Category	Body Lotion
Moisture Duration	48 hours
Key Ingredient	Aloe Vera
Formula	Lightweight, Non-Sticky, Non-Greasy
Skin Type	All Skin Types
Ideal For	Men & Women
Pros	Long-lasting hydration, Refreshing scent, Quick absorption
Cons	May not suit extremely dry skin, Strong scent for some users

Details

Joy Pure Aloe Light Moisturizing Body Lotion 500ml 48Hr Moisture for Men Women Soothes Hydrates Freshens Dry Skin Ideal for Summer Lightweight NonSticky Non Greasy For All Skin Types

This Joy Pure Aloe Light Moisturizing Body Lotion is a specially formulated lotion designed to provide 48 hours of moisture for both men and women. With a blend of aloe vera, this lotion soothes, hydrates, and freshens dry skin, making it ideal for use during the summer months.

Key Features: - Provides 48 hours of moisture - Contains aloe vera for soothing and hydrating properties - Lightweight, non-sticky, and non-greasy formula - Suitable for all skin types

For whom: This body lotion is suitable for both men and women who are looking for a lightweight moisturizer that hydrates and nourishes the skin without feeling sticky or greasy.

Pros: - Long-lasting hydration - Refreshing aloe vera scent - Lightweight formula that absorbs quickly - Suitable for all skin types

Cons: - May not provide enough moisture for extremely dry skin - Some users may find the scent to be too strong

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aloe, 48Hr hydration, non-sticky formula align with market trends.	Euromonitor
Brand Strength	20	15	Established brand with good reputation in skincare.	Brandwatch
Category Momentum	20	10	Growing demand for body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing strong competition from both local and international brands.	MarketWatch
Use-case Advantage	5	5	Suitable for all skin types, ideal for summer use.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Well-positioned body lotion with good brand strength and competitive pricing.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Aloe, 48Hr hydration, non-sticky formula align with market trends.

Sources: Euromonitor
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Established brand with good reputation in skincare.

Sources: Brandwatch
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for body lotions in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market.

Sources: Retail360
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing strong competition from both local and international brands.

Sources: MarketWatch
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Suitable for all skin types, ideal for summer use.

Sources: BeautyInsider

Summary

Well-positioned body lotion with good brand strength and competitive pricing.

Quick Compare

Joy Aloe Hydration 500ml

Rs.500.00

⭐ Reviews Summary

✅ What Users Love

Long-lasting hydration for up to 48 hours
Lightweight and non-greasy formula
Suitable for all skin types

⚠️ What to Watch

Some users found the scent too strong
May not provide enough moisture for extremely dry skin
Packaging could be improved for easier dispensing

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⚠️ What to Watch

Some users find the scent too strong
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⭐ Reviews Summary

✅ What Users Love

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⚠️ What to Watch

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✅ What Users Love

Gentle on baby's skin
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⚠️ What to Watch

Strong scent may be off-putting to some
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Price may be considered high for the quantity

Where to Buy

Amazon India

₹349.00

2-3 days · ⭐ 4.3/5

Buy

Nykaa

₹349.00

3-5 days · ⭐ 4.2/5

Buy

Health & Glow

₹399.00

N/A · ⭐ 4.1/5

NewU

₹399.00

N/A · ⭐ 4/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	349.00	2-3 days	4.3/5	Buy Now
Nykaa	349.00	3-5 days	4.2/5	Buy Now
Health & Glow	399.00	N/A	4.1/5	-
NewU	399.00	N/A	4/5	-

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