White Diamonds by Elizabeth Taylor Eau De Toilette Spray 0 5 Ounce

0 reviews
Smart Rank ⓘ 82/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience the timeless elegance of White Diamonds, a classic fragrance that blends floral notes for a sophisticated scent.
  • This 0.5-ounce eau de toilette spray is perfect for travel, fitting easily in your purse for on-the-go freshness.
  • Enjoy long-lasting fragrance with a convenient spray applicator, ensuring you smell great throughout the day.
  • Ideal for women who appreciate romantic scents, White Diamonds is perfect for any occasion, day or night.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position 'White Diamonds' well in the competitive Indian Eau de Toilette market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 2,063
Total / Avg 4.50★ 2,063
Consensus: 4.50★ from 2,063 total reviews
Rs.256.00 Rs.340.00
Best price from Amazon.in Amazon.in
Details

White Diamonds by Elizabeth Taylor Eau De Toilette Spray 0 5 Ounce



- About Product: White Diamonds by Elizabeth Taylor is a classic and timeless fragrance that exudes elegance and luxury. It is a blend of floral notes, including lily, rose, and narcissus, with a hint of oakmoss and sandalwood, creating a sophisticated and feminine scent.

- Key Features: This eau de toilette spray comes in a 0.5-ounce bottle, making it perfect for travel or for carrying in your purse. The spray applicator allows for easy and convenient use, while the long-lasting fragrance ensures that you stay smelling fresh all day long.

- For whom: White Diamonds is perfect for women who appreciate a classic and romantic fragrance that is perfect for both day and night wear. It is ideal for those who want to feel elegant and sophisticated, no matter the occasion.

- Pros & Cons: Pros: The timeless and luxurious scent of White Diamonds is loved by many and is sure to receive compliments wherever you go. The convenient size and spray bottle make it easy to use and carry with you. Cons: Some may find the scent to be too strong for their preference, or it may not last as long as other perfumes.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Features align well with preferences of Indian consumers GfK
Brand Strength 20 18 Elizabeth Taylor brand well-recognized and trusted in India Euromonitor
Category Momentum 20 15 Strong demand for Eau de Toilette in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar Eau de Toilette in India Kantar
Competition 10 8 Facing moderate competition from other Eau de Toilette brands in India IRI
Use-case Advantage 5 5 Unique fragrance suitable for various occasions in Indian context Nielsen
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position 'White Diamonds' well in the competitive Indian Eau de Toilette market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Features align well with preferences of Indian consumers
    Sources: GfK
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Elizabeth Taylor brand well-recognized and trusted in India
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong demand for Eau de Toilette in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar Eau de Toilette in India
    Sources: Kantar
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other Eau de Toilette brands in India
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Unique fragrance suitable for various occasions in Indian context
    Sources: Nielsen
Summary
Strong brand and feature fit position 'White Diamonds' well in the competitive Indian Eau de Toilette market.

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Price Comparison

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Amazon.in More Detail

Rs.256.00 Rs.340.00

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Rs.256.00 Rs.340.00