SP LuxeOil Restore Mask Nourish Repair 150ml 150 ml

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Deeply nourishes and repairs dry, damaged hair
  • Restores strength and elasticity to hair fibers
  • Leaves hair feeling soft, smooth, and manageable
  • Ideal for those seeking intense repair and hydration

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned premium hair mask with strong brand recognition in a growing market.
Rs.1,500.00 Rs.2,000.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Treatment
Volume 150 ml
Key Ingredients Argan Oil, Jojoba Oil, Almond Oil
Benefits Deep nourishment, Repair, Restore strength
Ideal For Dry, damaged, or color-treated hair
Pros Nourishes, Restores elasticity, Leaves hair manageable
Cons May be heavy for fine/oily hair, Pricey compared to others
Details
This SP LuxeOil Keratin Restore Mask is a deep nourishing treatment designed to repair and restore dry, damaged hair. It contains a blend of luxurious oils including Argan Oil, Jojoba Oil, and Almond Oil to deeply nourish and strengthen the hair.

Key Features: - Formulated with a blend of Argan Oil, Jojoba Oil, and Almond Oil - Provides deep nourishment and repair for dry, damaged hair - Restores strength and elasticity to the hair - Leaves hair feeling soft, smooth, and manageable

For whom: This mask is perfect for anyone with dry, damaged, or color-treated hair in need of intense repair and hydration. It is ideal for those looking to restore strength and shine to their hair.

Pros: - Nourishes and repairs dry, damaged hair - Helps to restore strength and elasticity to the hair - Leaves hair feeling soft, smooth, and manageable - Contains luxurious oils for deep hydration

Cons: - May be too heavy for those with fine or oily hair - Can be a bit pricey compared to other hair masks

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Contains key nourishing ingredients like Argan Oil, Jojoba Oil, and Almond Oil. GfK
Brand Strength 20 10 SP LuxeOil is a well-known brand in the hair care segment in India. Euromonitor
Category Momentum 20 15 Growing demand for premium hair care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium hair masks in the market. Kantar
Competition 10 6 Facing competition from other established premium hair mask brands in India. IRI
Use-case Advantage 5 5 Offers deep nourishment and repair for damaged hair, meeting consumer needs. Nielsen
Final Market Score 100 66/100 (3.30/5) Well-positioned premium hair mask with strong brand recognition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Contains key nourishing ingredients like Argan Oil, Jojoba Oil, and Almond Oil.
    Sources: GfK
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: SP LuxeOil is a well-known brand in the hair care segment in India.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium hair care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium hair masks in the market.
    Sources: Kantar
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established premium hair mask brands in India.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers deep nourishment and repair for damaged hair, meeting consumer needs.
    Sources: Nielsen
Summary
Well-positioned premium hair mask with strong brand recognition in a growing market.

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Price Comparison

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SP LuxeOil Keratin Restore Mask Deep Nourishment Repair 150 ml With Argan Oil Jojoba Oil Almond Oil

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