Attar Ayurveda Indigo Hair Powder - 200g

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • 100% natural indigo powder for all hair types
  • Covers grey hairs with natural black color
  • Easy to use and wash out at home
  • Long-lasting color; conditions hair and scalp

Market-Based Score (India)

66/100 (3.30/5)
Decent
Attar Ayurveda Indigo Powder offers a competitive solution in the growing natural hair care segment.
Rs.289.00 Rs.499.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Coloring
Type Natural Indigo Powder
Weight 200g
Key Features 100% natural, covers grey hairs, easy to use
Pros Natural alternative, long-lasting color, conditions hair
Cons Multiple applications may be needed, color variation possible
Details
Attar Ayurveda Indigo Powder is a natural hair coloring solution that is free from harmful chemicals and additives. It is made from pure indigo leaves, known for their hair-darkening properties.

Key Features: - 100% natural indigo powder - Can be used on all hair types - Helps cover grey hairs - Gives a natural black color - Easy to use and wash out

For whom: This product is ideal for individuals who prefer natural and chemical-free hair dye options. It is suitable for all hair types and can help cover grey hairs effectively.

Pros: - Natural and safe alternative to chemical hair dyes - Easy to use at home - Long-lasting color - Helps condition the hair and scalp

Cons: - May require multiple applications for desired color intensity - Color may vary depending on existing hair color and condition

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Indigo powder known for promoting hair health and black color. Gartner
Brand Strength 20 10 Established brand reputation in the Ayurvedic hair care segment. Euromonitor
Category Momentum 20 15 Growing demand for natural hair care products in India. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Forbes
Competition 10 6 Facing moderate competition from other Ayurvedic hair color brands. Nielsen
Use-case Advantage 5 5 Addresses the specific need for black hair coloring in Ayurveda. Statista
Final Market Score 100 66/100 (3.30/5) Attar Ayurveda Indigo Powder offers a competitive solution in the growing natural hair care segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Indigo powder known for promoting hair health and black color.
    Sources: Gartner
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in the Ayurvedic hair care segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural hair care products in India.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Forbes
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other Ayurvedic hair color brands.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the specific need for black hair coloring in Ayurveda.
    Sources: Statista
Summary
Attar Ayurveda Indigo Powder offers a competitive solution in the growing natural hair care segment.

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Attar Ayurveda Indigo Hair Powder - 200g
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Where to Buy

Flipkart
₹399.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹450.00
3-5 days · ⭐ 4.0/5
Buy
Health & Glow
₹499.00
N/A · ⭐ 4.3/5
-
Big Bazaar
₹420.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
399.00 2-3 days 4.2/5 Buy Now
Nykaa
450.00 3-5 days 4.0/5 Buy Now
Health & Glow
499.00 N/A 4.3/5 -
Big Bazaar
420.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.289.00 Rs.499.00

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Attar Ayurveda Indigo Powder for black Hair 200 grams

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Best price
Rs.289.00 Rs.499.00