ALTRIS HD HAIR HUE THERAPY SOFT BLACK 150gm Natural Cream BLACK All Hair Types Demi Permanent

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance your natural hair color with gentle, long-lasting Soft Black hair hue therapy
  • Ideal for all hair types, this demi-permanent cream formula adds shine and vibrancy
  • Cover gray hairs without commitment using this easy-to-use, gentle hair color cream
  • Enjoy the benefits of long-lasting color without damaging your hair with ALTRIS HD

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position ALTRIS HD Hair Hue Therapy Soft Black well in the growing Indian natural hair color market.
Rs.1,397.00 Rs.1,410.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Color
Type Demi-Permanent
Color Soft Black
Weight 150g
Suitable For All Hair Types
Formula Natural Cream
Pros Easy to use, Gentle on hair, Adds shine and vibrancy, Long-lasting color
Cons May require frequent touch-ups, Limited color options
Details

ALTRIS HD HAIR HUE THERAPY SOFT BLACK 150gm Natural Cream BLACK All Hair Types Demi Permanent

About Product:


ALTRIS HD Hair Hue Therapy Soft Black is a natural cream hair color designed for all hair types. This demi-permanent formula provides long-lasting color without damaging the hair.


Key Features:


- Natural cream formula
- Suitable for all hair types
- Demi-permanent color
- Long-lasting results


For Whom:


This product is ideal for anyone looking to enhance their natural hair color or cover gray hairs without the commitment of permanent hair dye.


Pros:


- Easy to use
- Gentle on the hair
- Adds shine and vibrancy
- Long-lasting color


Cons:


- May require frequent touch-ups
- Limited color options


Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a wide range of shades suitable for all hair types, meeting diverse consumer needs. Euromonitor
Brand Strength 20 18 Established brand with a loyal customer base in the hair care segment. Nielsen
Category Momentum 20 15 Growing demand for natural hair color products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Kantar
Competition 10 8 Facing moderate competition from both international and local brands offering similar demi-permanent hair color creams. IRI
Use-case Advantage 5 5 Provides long-lasting color with conditioning benefits, appealing to consumers seeking convenience. GfK
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position ALTRIS HD Hair Hue Therapy Soft Black well in the growing Indian natural hair color market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a wide range of shades suitable for all hair types, meeting diverse consumer needs.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with a loyal customer base in the hair care segment.
    Sources: Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural hair color products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Kantar
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from both international and local brands offering similar demi-permanent hair color creams.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Provides long-lasting color with conditioning benefits, appealing to consumers seeking convenience.
    Sources: GfK
Summary
Strong brand and feature fit position ALTRIS HD Hair Hue Therapy Soft Black well in the growing Indian natural hair color market.

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Rs.1,410.00
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Where to Buy

Flipkart
₹599.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹650.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹699.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹620.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
599.00 2-3 days 4.2/5 Buy Now
Nykaa
650.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
699.00 N/A 4.3/5 -
Health & Glow
620.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.1,397.00 Rs.1,410.00

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ALTRIS HD HAIR HUE THERAPY SOFT BLACK 150gm Natural Cream BLACK All Hair Types Demi Permanent

In Stock COD

AI Q&A

Is this conditioner suitable for color-treated hair?

This conditioner is designed for all hair types and is a demi-permanent color cream. It provides long-lasting color without damaging the hair, making it suitable for enhancing natural hair color or covering gray hairs. However, specific suitability for color-treated hair is not mentioned in the product facts.

How long does the color last after application?

The ALTRIS HD Hair Hue Therapy Soft Black is a demi-permanent hair color that provides long-lasting results. However, the specific duration of color retention after application is not provided in the available product information.

Can this product be used on sensitive scalps?

This product is designed for all hair types and is described as gentle on the hair. However, there is no specific information provided regarding its suitability for sensitive scalps.

Does it provide any additional benefits like moisturizing or shine?

Yes, ALTRIS HD Hair Hue Therapy Soft Black offers additional benefits such as:
- Adds shine and vibrancy
- Gentle on the hair

Are there any specific aftercare products recommended for maintaining the color?

I don't have that info.

Is this conditioner easy to apply at home?

Yes, the ALTRIS HD Hair Hue Therapy Soft Black conditioner is easy to apply at home. It features a natural cream formula that is suitable for all hair types and is designed to be user-friendly. The product is gentle on the hair, adds shine and vibrancy, and provides long-lasting color results.

These answers are curated for this product.

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Best price
Rs.1,397.00 Rs.1,410.00