iD Aloo Paratha - 400gm
Smart Rank ⓘ
61/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy delicious iD Aloo Paratha, 400 Gm for a convenient meal option
- Experience the authentic taste of Aloo Paratha at an affordable price
- Conveniently heat up and enjoy iD Aloo Paratha for a quick and tasty meal
- Savor the flavorful and filling Aloo Paratha by iD for a satisfying meal
Market-Based Score (India)
76/100 (3.80/5)
Good value iD Aloo Paratha, 400 Gm, offers a strong value proposition in the competitive ready-to-eat market segment.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 3.9★ | 30 |
Total / Avg | 3.90★ | 30 |
Consensus:
3.90★ from 30 total reviews
Key Features
Category | Frozen Meal |
---|---|
Weight | 400 Gm |
Ingredients | Spiced mashed potatoes and herbs |
Preparation | Ready-to-eat |
Diet | Vegetarian |
Preservatives | Preservative-free |
Serving | Single portion |
Usage | Quick meal option |
Details
The iD Aloo Paratha is a convenient and delicious ready-to-eat frozen meal option. Each pack contains 400 gm of authentic Indian stuffed parathas filled with spiced mashed potatoes and herbs.
Key Features: - Made with high-quality ingredients - Easy to prepare in just a few minutes - Preservative-free and vegetarian-friendly - Perfect for a quick breakfast, lunch, or dinner option
For whom: This product is perfect for busy individuals who want a tasty and satisfying meal without the hassle of cooking from scratch. It is also ideal for students, working professionals, and anyone craving a taste of home-cooked Indian food.
Pros: - Convenient and time-saving - Authentic flavors and taste - Good portion size for one person - Versatile and can be paired with chutney, yogurt, or pickle
Cons: - May not be suitable for those with dietary restrictions or allergies to certain ingredients - Some may find the texture or taste different from homemade parathas
Key Features: - Made with high-quality ingredients - Easy to prepare in just a few minutes - Preservative-free and vegetarian-friendly - Perfect for a quick breakfast, lunch, or dinner option
For whom: This product is perfect for busy individuals who want a tasty and satisfying meal without the hassle of cooking from scratch. It is also ideal for students, working professionals, and anyone craving a taste of home-cooked Indian food.
Pros: - Convenient and time-saving - Authentic flavors and taste - Good portion size for one person - Versatile and can be paired with chutney, yogurt, or pickle
Cons: - May not be suitable for those with dietary restrictions or allergies to certain ingredients - Some may find the texture or taste different from homemade parathas
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Aloo Paratha is a popular choice, and the 400 Gm pack size caters to family needs | Hindu, NDTV |
Brand Strength | 20 | 18 | iD is a well-known brand for quality Indian food products | TOI, Business Standard |
Category Momentum | 20 | 15 | Growing demand for convenient ready-to-eat meals in Indian market | Mint, ET |
Price Positioning | 20 | 15 | Competitively priced compared to similar products in the market | Livemint, Moneycontrol |
Competition | 10 | 5 | Facing competition from other established brands in the ready-to-eat segment | ThePrint |
Use-case Advantage | 5 | 3 | Offers a quick and authentic Indian meal solution for busy individuals | Outlook |
Final Market Score | 100 | 76/100 (3.80/5) | iD Aloo Paratha, 400 Gm, offers a strong value proposition in the competitive ready-to-eat market segment. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Aloo Paratha is a popular choice, and the 400 Gm pack size caters to family needsSources: Hindu, NDTV -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: iD is a well-known brand for quality Indian food productsSources: TOI, Business Standard -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for convenient ready-to-eat meals in Indian marketSources: Mint, ET -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Competitively priced compared to similar products in the marketSources: Livemint, Moneycontrol -
Competition 5/10
Weight: 10Contribution: 5Rationale: Facing competition from other established brands in the ready-to-eat segmentSources: ThePrint -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Offers a quick and authentic Indian meal solution for busy individualsSources: Outlook
Summary
iD Aloo Paratha, 400 Gm, offers a strong value proposition in the competitive ready-to-eat market segment.
Quick Compare

Rs.160.00
⭐ Reviews Summary
✅ What Users Love
- Convenient and easy to prepare.
- Good taste and authentic flavor.
- Satisfying portion size for meals.
⚠️ What to Watch
- Can be greasy or oily for some.
- Texture may be inconsistent in some packs.
- Price considered high compared to homemade options.

Rs.255.00
⭐ Reviews Summary
✅ What Users Love
- Authentic Kerala style taste
- Convenient and easy to prepare
- No added sugar needed
⚠️ What to Watch
- Some users found the texture too thin
- Packaging could be improved for better storage
- Price is slightly high compared to other brands

Rs.111.00
⭐ Reviews Summary
✅ What Users Love
- Convenient and quick preparation with just boiled water.
- Healthy option high in fiber, suitable for breakfast.
- Good taste and texture, appealing to Jain dietary preferences.
⚠️ What to Watch
- Portion size may be too small for some consumers.
- Flavor can be bland without additional seasoning.
- Price point considered high for the quantity offered.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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iD Aloo Paratha, 400 Gm Estimated Delivery: 2-3 days
In Stock
|
Rs.160.00 Rs.160.00 COD
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GO TO STORE GO TO STORE |
iD Aloo Paratha, 400 Gm Estimated Delivery: 2-3 days
In Stock
COD
|