Tetley | Masala Chai With Natural Flavour | Black Tea | 50 Tea Bags, 100 Grams

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Tetley | Masala Chai With Natural Flavour | Black Tea | 50 Tea Bags, 100 Grams
Smart Rank ⓘ 73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the authentic taste of Tetley's Masala Chai, featuring natural spices like cinnamon, cardamom, and ginger for a robust flavor experience.
  • Conveniently packaged in 50 tea bags, Tetley's Masala Chai ensures freshness and ease, making it simple to brew your favorite cup anytime.
  • Perfect for tea enthusiasts, this blend offers a delightful balance of bold flavors and a smooth finish, ideal for your daily tea ritual.
  • Add warmth and comfort to your day with Tetley's Masala Chai, a delicious choice for those who appreciate a spicy and flavorful tea.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Tetley's Masala Chai offers a strong blend of flavor and brand trust, appealing to tea lovers in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 2,577
Total / Avg 4.20★ 2,577
Consensus: 4.20★ from 2,577 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and authentic masala flavor
  • Convenient packaging with 50 tea bags
  • Good value for money

⚠️ What to Watch

  • Some find it too sweet for their taste
  • Tea bags may tear easily
  • Flavor may be too strong for some users
Rs.275.00 Rs.299.00
Best price from Amazon.in Amazon.in
Key Features
Category Tea
Flavor Masala Chai
Ingredients Black tea, cinnamon, cardamom, ginger, cloves
Pack Size 50 Tea Bags
Net Weight 100 Grams
Price 299.00
Pros Delicious and authentic taste, convenient tea bags
Cons Spiciness may be intense for some
Details
Tetley's Masala Chai with Natural Flavour is a delicious and aromatic blend of black tea and traditional Indian spices. This unique tea offers a perfect balance of bold flavors and smooth finish, making it a delightful choice for tea enthusiasts.

Key features of Tetley's Masala Chai include the use of natural ingredients, such as cinnamon, cardamom, ginger, and cloves, to create an authentic and robust flavor profile. The 50 tea bags in each pack ensure convenience and freshness with each cup of tea brewed.

This Masala Chai blend is perfect for those who enjoy a bold and spicy tea that is full of flavor. It is an ideal choice for those looking to add a bit of warmth and comfort to their daily tea ritual.

Pros: The natural ingredients used in Tetley's Masala Chai provide a delicious and authentic taste experience. The convenient tea bags make it easy to enjoy a cup of this delightful blend anytime, anywhere.

Cons: Some may find the spiciness of the Masala Chai blend to be too intense for their liking. It may not be suitable for those who prefer milder teas or are sensitive to strong flavors.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The product's natural flavor and masala blend cater well to Indian taste preferences. Market Research, Consumer Insights
Brand Strength 20 14 Tetley is a well-established brand in India, known for quality and variety in tea products. Nielsen, Brand Equity
Category Momentum 20 15 The tea category is experiencing strong growth in India, driven by increasing consumer interest. Nielsen, Mintel
Price Positioning 20 10 The pricing is competitive within the premium tea segment, appealing to value-conscious consumers. Retail Analysis, Economic Times
Competition 10 5 The market is crowded with local and international brands, impacting market share. Market Share Reports, Business Standard
Use-case Advantage 5 4 Ideal for daily consumption, but faces competition from instant tea options. Consumer Surveys, Retail Insights
Final Market Score 100 66/100 (3.30/5) Tetley's Masala Chai offers a strong blend of flavor and brand trust, appealing to tea lovers in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The product's natural flavor and masala blend cater well to Indian taste preferences.
    Sources: Market Research, Consumer Insights
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Tetley is a well-established brand in India, known for quality and variety in tea products.
    Sources: Nielsen, Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The tea category is experiencing strong growth in India, driven by increasing consumer interest.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: The pricing is competitive within the premium tea segment, appealing to value-conscious consumers.
    Sources: Retail Analysis, Economic Times
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: The market is crowded with local and international brands, impacting market share.
    Sources: Market Share Reports, Business Standard
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for daily consumption, but faces competition from instant tea options.
    Sources: Consumer Surveys, Retail Insights
Summary
Tetley's Masala Chai offers a strong blend of flavor and brand trust, appealing to tea lovers in India.

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Tetley | Masala Chai With Natural Flavour | Black Tea | 50 Tea Bags, 100 Grams

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