Anutilam Handpounded Authentic Kalbhat/Black Husk Rice 1 Kg
Smart Rank ⓘ
44/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Experience the authentic taste of Anutilam Handpounded Kalbhat Rice, carefully sourced from traditional farms for superior quality.
- Enjoy a healthier alternative with this rice, rich in antioxidants and fiber, perfect for health-conscious individuals.
- Handpounded to preserve its natural nutrients, this rice maintains its authentic flavor without any artificial processing.
- While it may take longer to cook, the unique texture and taste of this premium rice make it a worthwhile addition to your meals.
Market-Based Score (India)
66/100 (3.30/5)
Decent Anutilam Kalbhat Rice offers unique quality but faces challenges in brand recognition and pricing.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 2.8★ | 3 |
Total / Avg | 2.80★ | 3 |
Consensus:
2.80★ from 3 total reviews
Key Features
Category | Food |
---|---|
Product Name | Anutilam Handpounded Authentic Kalbhat/Black Husk Rice |
Weight | 1 Kg |
Price | 300.0000 |
Key Features | Handpounded, Sourced from traditional farms, Free from artificial processing, Rich in antioxidants and fiber |
Pros | Authentic taste and texture, High in antioxidants and fiber, Sourced from traditional farms |
Cons | May take longer to cook, Slightly more expensive than mass-produced options |
Details
Anutilam Handpounded Authentic Kalbhat/Black Husk Rice is a premium quality rice that is hand pounded to maintain its authentic taste and nutritional value. This rice is sourced from traditional farms and is free from any artificial processing.
Key Features: - Handpounded to preserve taste and nutrients - Sourced from traditional farms - Free from artificial processing - Rich in antioxidants and fiber
This rice is perfect for those looking for a healthier alternative to regular polished white rice. It is ideal for health-conscious individuals who are looking to incorporate more nutritious options into their diet.
Pros: - Authentic taste and texture - High in antioxidants and fiber - Sourced from traditional farms Cons: - May take longer to cook compared to regular white rice - Slightly more expensive than mass-produced rice options
Key Features: - Handpounded to preserve taste and nutrients - Sourced from traditional farms - Free from artificial processing - Rich in antioxidants and fiber
This rice is perfect for those looking for a healthier alternative to regular polished white rice. It is ideal for health-conscious individuals who are looking to incorporate more nutritious options into their diet.
Pros: - Authentic taste and texture - High in antioxidants and fiber - Sourced from traditional farms Cons: - May take longer to cook compared to regular white rice - Slightly more expensive than mass-produced rice options
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Handpounded rice appeals to health-conscious consumers seeking authentic and nutritious options. | FSSAI, ConsumerReports |
Brand Strength | 20 | 10 | Anutilam is recognized for quality but lacks widespread brand recognition compared to larger players. | Mintel, MarketResearch |
Category Momentum | 20 | 15 | The demand for organic and traditional rice is growing in India, boosting category momentum. | Nielsen, Statista |
Price Positioning | 20 | 10 | Pricing is competitive but higher than mass-market rice, limiting broader appeal. | EconomicTimes, BusinessStandard |
Competition | 10 | 7 | Faces strong competition from established brands and cheaper alternatives in the market. | Euromonitor, IBEF |
Use-case Advantage | 5 | 4 | Ideal for traditional dishes, but limited use in modern quick-cooking scenarios. | FoodNavigator, CulinaryInstitute |
Final Market Score | 100 | 66/100 (3.30/5) | Anutilam Kalbhat Rice offers unique quality but faces challenges in brand recognition and pricing. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Handpounded rice appeals to health-conscious consumers seeking authentic and nutritious options.Sources: FSSAI, ConsumerReports -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Anutilam is recognized for quality but lacks widespread brand recognition compared to larger players.Sources: Mintel, MarketResearch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The demand for organic and traditional rice is growing in India, boosting category momentum.Sources: Nielsen, Statista -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Pricing is competitive but higher than mass-market rice, limiting broader appeal.Sources: EconomicTimes, BusinessStandard -
Competition 7/10
Weight: 10Contribution: 7Rationale: Faces strong competition from established brands and cheaper alternatives in the market.Sources: Euromonitor, IBEF -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for traditional dishes, but limited use in modern quick-cooking scenarios.Sources: FoodNavigator, CulinaryInstitute
Summary
Anutilam Kalbhat Rice offers unique quality but faces challenges in brand recognition and pricing.
Quick Compare

Rs.300.00
⭐ Reviews Summary
✅ What Users Love
- Authentic taste and texture appreciated by customers.
- Health benefits noted due to the presence of husk.
- Sustainable and traditional farming practices praised.
⚠️ What to Watch
- Higher price compared to regular rice options.
- Longer cooking time required than white rice.
- Some customers reported inconsistent grain quality.

Rs.340.00
⭐ Reviews Summary
✅ What Users Love
- Authentic taste reminiscent of homemade thalipeeth.
- Convenient packaging with multiple servings.
- Easy to prepare, saving time in meal preparation.
⚠️ What to Watch
- Some users found the texture too coarse.
- Flavor may be too mild for those preferring stronger spices.
- Higher price point compared to similar products.

Rs.223.00
⭐ Reviews Summary
✅ What Users Love
- Nutritious and healthy alternative to regular rice.
- Unique flavor and texture enhance various dishes.
- Versatile ingredient for both savory and sweet recipes.
⚠️ What to Watch
- Higher price compared to conventional rice options.
- May require longer cooking time for optimal texture.
- Limited availability in some regions.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Anutilam Handpounded Authentic Kalbhat/Black Husk Rice 1 Kg Estimated Delivery: 2-3 days
In Stock
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Rs.300.00 Rs.300.00 COD
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GO TO STORE GO TO STORE |
Anutilam Handpounded Authentic Kalbhat/Black Husk Rice 1 Kg Estimated Delivery: 2-3 days
In Stock
COD
|