Lucky Charms Magic Cereal - 297g 297 g

0 reviews
Smart Rank ⓘ 71/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a delicious blend of oat and marshmallow cereal, perfect for a sweet and crunchy breakfast that appeals to both kids and adults.
  • Each box contains 297 grams of vitamin-fortified cereal, providing essential nutrients to help you start your day off right.
  • Relive your childhood with this iconic cereal, featuring colorful marshmallow shapes that make breakfast fun and enjoyable for everyone.
  • While it offers a delightful taste, be mindful that it may be high in sugar and not suitable for those with gluten allergies or sensitivities.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Lucky Charms holds a strong position in the competitive Indian breakfast cereal market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.9★ 6,442
Total / Avg 3.90★ 6,442
Consensus: 3.90★ from 6,442 total reviews
Rs.597.00 Rs.999.00
Best price from Amazon.in Amazon.in
Key Features
Category Cereal
Weight 297 g
Nutrition Vitamin-fortified
Pros Beloved classic, essential vitamins, tasty option
Cons High in sugar, too sweet for some, not gluten-free
Details


Key Features:
- Delicious oat and marshmallow cereal
- Iconic marshmallow shapes in every bowl
- 297 grams of cereal per box
- Vitamin-fortified for added nutrition


For whom:
- Kids and adults who love a sweet and crunchy breakfast option
- Those looking for a nostalgic cereal experience
- Individuals who enjoy colorful and fun marshmallow shapes in their cereal


Pros:
- A beloved classic cereal that has been enjoyed for generations
- Provides essential vitamins and minerals to start the day off right
- The combination of oat cereal and sweet marshmallows creates a satisfying and tasty breakfast option


Cons:
- Can be high in sugar for those looking to minimize their intake
- Some may find the marshmallow shapes too sweet for their taste
- Not ideal for those with gluten allergies or sensitivities

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The unique marshmallow shapes in Lucky Charms appeal to Indian consumers Nielsen
Brand Strength 20 10 Lucky Charms is a well-known brand with a loyal customer base Brandwatch
Category Momentum 20 15 Breakfast cereals have seen increasing demand in the Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market Retail360
Competition 10 6 Facing moderate competition from local and international cereal brands Euromonitor
Use-case Advantage 5 5 Can be consumed as a quick and fun breakfast option for children GroceryGuru
Final Market Score 100 66/100 (3.30/5) Lucky Charms holds a strong position in the competitive Indian breakfast cereal market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The unique marshmallow shapes in Lucky Charms appeal to Indian consumers
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Lucky Charms is a well-known brand with a loyal customer base
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Breakfast cereals have seen increasing demand in the Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from local and international cereal brands
    Sources: Euromonitor
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Can be consumed as a quick and fun breakfast option for children
    Sources: GroceryGuru
Summary
Lucky Charms holds a strong position in the competitive Indian breakfast cereal market.

Quick Compare

Lucky Charms Magic Cereal - 297g 297 g
Rs.999.00
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Where to Buy

Amazon India
₹599.00
2-3 days · ⭐ 4.3/5
Buy
BigBasket
₹650.00
Same day · ⭐ 4.2/5
Buy
Reliance Fresh
₹620.00
N/A · ⭐ 4.1/5
-
More Megastore
₹630.00
N/A · ⭐ 4/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
599.00 2-3 days 4.3/5 Buy Now
BigBasket
650.00 Same day 4.2/5 Buy Now
Reliance Fresh
620.00 N/A 4.1/5 -
More Megastore
630.00 N/A 4/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.597.00 Rs.999.00

GO TO STORE GO TO STORE

General Mills Lucky Charms, 297 g

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.597.00 Rs.999.00