Chocolate Charms 3 Unicorns - 311g 311 g

0 reviews
Smart Rank ⓘ 67/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a delightful twist on breakfast with Chocolate Lucky Charms featuring fun unicorn marshmallows for a magical start to your day.
  • Made with whole grains, this cereal is a good source of calcium and vitamin D, making it a tasty yet nutritious choice for all ages.
  • Perfect for fans of Lucky Charms, this chocolate-flavored cereal adds excitement to your morning routine with its whimsical design.
  • Indulge in the delicious chocolate flavor that pairs wonderfully with milk, making breakfast a fun and enjoyable experience for everyone.

Market-Based Score (India)

66/100 (3.30/5)
Decent
General Mills Chocolate Lucky Charms with 3 New Unicorns Pouch is well-positioned in the Indian breakfast cereal market with its innovative features and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 247
Total / Avg 4.30★ 247
Consensus: 4.30★ from 247 total reviews
Rs.659.00 Rs.999.00
Best price from Amazon.in Amazon.in
Key Features
Category Cereal
Flavor Chocolate
Marshmallows Unicorn
Weight 311 g
Whole Grains Yes
Vitamins Calcium & Vitamin D
Target Audience Kids & Adults
Pros Delicious flavor, Fun marshmallows, Good source of vitamins
Cons Contains added sugar, May seem childish
Details
- These Chocolate Lucky Charms with 3 new unicorn pouches from General Mills provide a delicious and fun twist on the classic cereal.

Key Features: - Each box contains chocolate-flavored cereal pieces in the shape of clovers, moons, and stars, as well as three unique unicorn marshmallows. - The colorful marshmallows add a touch of magic to breakfast time. - The cereal is made with whole grains and is a good source of calcium and vitamin D.

For whom: - This cereal is perfect for kids and adults alike who enjoy a sweet and whimsical breakfast experience. - Fans of Lucky Charms will especially love this new chocolate and unicorn-themed variety.

Pros: - Delicious chocolate flavor that pairs well with milk. - Fun unicorn marshmallows make breakfast more exciting. - Good source of vitamins and minerals.

Cons: - Contains added sugar, so it may not be the healthiest breakfast option. - Some may find the unicorn theme too childish for their taste.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique unicorn theme and chocolate flavor appeal to Indian consumers, aligning with current trends. Euromonitor
Brand Strength 20 15 General Mills is a well-established brand with high brand recall in India. Brandwatch
Category Momentum 20 10 Growing demand for innovative breakfast cereals in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium breakfast cereals in the market. Retail360
Competition 10 6 Facing moderate competition from other premium breakfast cereal brands offering similar unique features. Nielsen
Use-case Advantage 5 5 Convenient and attractive packaging design enhances consumer appeal and convenience. GroceryToday
Final Market Score 100 66/100 (3.30/5) General Mills Chocolate Lucky Charms with 3 New Unicorns Pouch is well-positioned in the Indian breakfast cereal market with its innovative features and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique unicorn theme and chocolate flavor appeal to Indian consumers, aligning with current trends.
    Sources: Euromonitor
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: General Mills is a well-established brand with high brand recall in India.
    Sources: Brandwatch
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for innovative breakfast cereals in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium breakfast cereals in the market.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other premium breakfast cereal brands offering similar unique features.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient and attractive packaging design enhances consumer appeal and convenience.
    Sources: GroceryToday
Summary
General Mills Chocolate Lucky Charms with 3 New Unicorns Pouch is well-positioned in the Indian breakfast cereal market with its innovative features and competitive pricing.

Quick Compare

Chocolate Charms 3 Unicorns - 311g 311 g
Rs.999.00
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Where to Buy

Amazon India
₹599.00
2-3 days · ⭐ 4.3/5
Buy
BigBasket
₹599.00
1-2 days · ⭐ 4.2/5
Buy
Reliance Fresh
₹649.00
N/A · ⭐ 4/5
-
More Megastore
₹629.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
599.00 2-3 days 4.3/5 Buy Now
BigBasket
599.00 1-2 days 4.2/5 Buy Now
Reliance Fresh
649.00 N/A 4/5 -
More Megastore
629.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.659.00 Rs.999.00

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General Mills Chocolate Lucky Charms with 3 New Unicorns Pouch, 311 g

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Best price
Rs.659.00 Rs.999.00