Hilary Rhoda Extreme Lashes Mascara Volumizing Lengthening Mascara Waterproof Long Lasting Clump free Formula Smudge Proof Non sticky Mascara 12ml

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance your lashes with bold, dramatic volume and length.
  • Enjoy all-day wear with waterproof, smudge-proof formula.
  • Achieve clump-free, non-sticky lashes that last.
  • Ideal for those seeking long-lasting, bold lash enhancement.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong market fit with competitive pricing and innovative features.
Rs.185.00 Rs.229.00
Best price from Amazon.in Amazon.in
Key Features
Category Cosmetics
Product Name Hilary Rhoda Extreme Lashes Volumizing Lengthening Waterproof Mascara
Model B0D8T1JPXN
Price 229.0000
Volume 12ml
Key Features Volumizing, Lengthening, Waterproof, Clump-Free, Smudge-Proof
Pros Voluminous and lengthened lashes, Long-lasting, Non-sticky
Cons Difficult to remove due to waterproof formula
Details

Hilary Rhoda Extreme Lashes Mascara Volumizing Lengthening Mascara Waterproof Long Lasting Clump free Formula Smudge Proof Non sticky Mascara 12ml

About Product: Hilary Rhoda Extreme Lashes Mascara is a volumizing and lengthening mascara that is waterproof and long-lasting. This clump-free formula is smudge-proof and non-sticky, providing you with bold and beautiful lashes.

Key Features: - Volumizing and lengthening formula - Waterproof and long-lasting - Clump-free and smudge-proof - Non-sticky

For whom: This mascara is perfect for anyone looking to enhance their lashes with a bold and dramatic look. It is ideal for those who want long-lasting, waterproof mascara that won't smudge or clump throughout the day.

Pros: - Provides voluminous and lengthened lashes - Waterproof formula lasts all day - Clump-free and smudge-proof - Non-sticky for comfortable wear

Cons: - Some may find it difficult to remove due to its long-lasting and waterproof formula

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Long-lasting, clump-free, and smudge-proof formula aligns with Indian consumer preferences. Euromonitor
Brand Strength 20 18 Hilary Rhoda known for quality cosmetics in India. Brandwatch
Category Momentum 20 15 Growing demand for mascaras in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar mascaras in India. Retail360
Competition 10 8 Facing strong competition from established and emerging mascara brands in India. Forbes
Use-case Advantage 5 5 Addresses the need for long-lasting mascara in humid Indian climate. Vogue
Final Market Score 100 76/100 (3.80/5) Strong market fit with competitive pricing and innovative features.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Long-lasting, clump-free, and smudge-proof formula aligns with Indian consumer preferences.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Hilary Rhoda known for quality cosmetics in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for mascaras in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar mascaras in India.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing strong competition from established and emerging mascara brands in India.
    Sources: Forbes
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for long-lasting mascara in humid Indian climate.
    Sources: Vogue
Summary
Strong market fit with competitive pricing and innovative features.

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Where to Buy

Nykaa
₹999.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹1099.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹1199.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹1049.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
999.00 2-4 days 4.2/5 Buy Now
Amazon India
1099.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
1199.00 N/A 4.3/5 -
Health & Glow
1049.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.185.00 Rs.229.00

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Hilary Rhoda Extreme Lashes Mascara Volumizing Lengthening Mascara Waterproof Long Lasting Clump free Formula Smudge Proof Non sticky Mascara 12ml

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Rs.185.00 Rs.229.00