Colgate Enamel Care Toothbrush - 4 Pcs

0 reviews
Smart Rank ⓘ 75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Gentle on enamel with ultra soft bristles for effective yet gentle cleaning
  • Enamel care design for those concerned about protecting their enamel
  • Value pack offer of 4 toothbrushes with Buy 2 Get 2 deal
  • Multicolor options available for personal preference

Market-Based Score (India)

66/100 (3.30/5)
Decent
Colgate Gentle Enamel Ultra Soft Bristles Toothbrush holds strong in growing enamel care segment in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 16,765
Total / Avg 4.40★ 16,765
Consensus: 4.40★ from 16,765 total reviews
Rs.675.00 Rs.780.00
Best price from Amazon.in Amazon.in
Key Features
Category Toothbrush
Model B08G5GPXHR
Price 260.0000
Bristles Ultra Soft
Pack Size 4 Pcs
Design Enamel Care
Type Manual
Colors Multicolor
Details
The Colgate Gentle Enamel Ultra Soft Bristles Manual Toothbrush is designed specifically for adults who are looking to take care of their enamel. The ultra soft bristles are gentle on enamel yet effective in cleaning teeth thoroughly.

Key Features:
- Ultra soft bristles for gentle cleaning
- Enamel care design
- Manual toothbrush for precise cleaning
- Comes in a pack of 4, with a Buy 2 Get 2 offer
- Multicolor options for personal preference

This toothbrush is perfect for those who have sensitive teeth or are concerned about protecting their enamel. The soft bristles are designed to be gentle on teeth and gums, making it suitable for daily use.

Pros:
- Gentle on enamel
- Effective cleaning
- Value pack offer
- Variety of colors available

Cons:
- May not be suitable for those who prefer firmer bristles
- Manual toothbrush may not be suitable for everyone's brushing style

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Ultra soft bristles and enamel care align with market preferences. Business Standard, The Economic Times
Brand Strength 20 10 Colgate's strong brand reputation in oral care in India. Brand Equity, Forbes India
Category Momentum 20 15 Growing demand for enamel care products in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitive pricing strategy with Buy 2 Get 2 offer. Livemint, Business Today
Competition 10 6 Facing competition from other established toothbrush brands. The Hindu, CNBC TV18
Use-case Advantage 5 5 Suitable for adults with enamel sensitivity seeking gentle care. India Today
Final Market Score 100 66/100 (3.30/5) Colgate Gentle Enamel Ultra Soft Bristles Toothbrush holds strong in growing enamel care segment in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Ultra soft bristles and enamel care align with market preferences.
    Sources: Business Standard, The Economic Times
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Colgate's strong brand reputation in oral care in India.
    Sources: Brand Equity, Forbes India
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for enamel care products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing strategy with Buy 2 Get 2 offer.
    Sources: Livemint, Business Today
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established toothbrush brands.
    Sources: The Hindu, CNBC TV18
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Suitable for adults with enamel sensitivity seeking gentle care.
    Sources: India Today
Summary
Colgate Gentle Enamel Ultra Soft Bristles Toothbrush holds strong in growing enamel care segment in India.

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Where to Buy

Amazon India
₹200.00
2-3 days · ⭐ 4.7/5
Buy
Flipkart
₹220.00
3-5 days · ⭐ 4.6/5
Buy
Reliance Fresh
₹210.00
N/A · ⭐ 4.2/5
-
Big Bazaar
₹215.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
200.00 2-3 days 4.7/5 Buy Now
Flipkart
220.00 3-5 days 4.6/5 Buy Now
Reliance Fresh
210.00 N/A 4.2/5 -
Big Bazaar
215.00 N/A 4.0/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.675.00 Rs.780.00

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Best price
Rs.675.00 Rs.780.00