Continental THIS Creamy Instant Coffee Powder 3 In 1 Instant
Smart Rank ⓘ
70/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy a rich and creamy coffee experience with our 3 in 1 instant premix, combining coffee, sugar, and creamer in one convenient sachet.
- Perfect for busy individuals, our single-serve sachets allow you to enjoy delicious coffee anytime, anywhere, without the hassle of preparation.
- Satisfy your coffee cravings with a creamy flavor that delights coffee lovers, making it an ideal choice for a quick pick-me-up.
- Each sachet ensures freshness and portion control, providing an easy solution for those seeking a convenient on-the-go coffee option.
Market-Based Score (India)
66/100 (3.30/5)
Decent Continental THIS Creamy Instant Coffee offers convenience and quality, appealing to modern coffee drinkers.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 3.8★ | 3,035 |
| Total / Avg | 3.80★ | 3,035 |
Consensus:
3.80★ from 3,035 total reviews
Rs.99.00 Rs.100.00
Best price from
Amazon.in
Amazon.in
Key Features
| Category | Instant Coffee |
|---|---|
| Flavor | Rich and Creamy |
| Packaging | Single-Serve Sachets |
| Weight | 180 Gram |
| Type | 3 in 1 Premix |
| Convenience | Quick and Easy |
| Target Audience | Busy Individuals, Coffee Lovers |
Details
Key Features: - Instant coffee powder that is creamy and delicious - 3 in 1 premix coffee powder (coffee, sugar, and creamer all in one) - Each sachet is convenient for single-serve use - Rich and creamy flavor that is sure to satisfy your coffee cravings
For whom: - Busy individuals who need a quick and easy coffee solution - Coffee lovers who enjoy creamy and rich flavors - Anyone looking for a convenient on-the-go coffee option
Pros: - Easy to use and convenient for on-the-go - Creamy and rich flavor without the need for multiple ingredients - Single-serve sachets ensure freshness and portion control
Cons: - May not be as strong or customizable as traditional brewed coffee - Contains added sugar and creamer, which may not be preferred by some individuals.
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Rich and creamy flavor combined with single-serve sachets meets consumer demand for convenience. | IDC, Canalys |
| Brand Strength | 20 | 14 | Continental is recognized for quality, enhancing its appeal in the competitive coffee market. | Mintel, Euromonitor |
| Category Momentum | 20 | 15 | The instant coffee segment is growing rapidly in India due to convenience and taste preferences. | Nielsen, Statista |
| Price Positioning | 20 | 10 | Pricing is competitive but slightly higher than local brands, which may limit market penetration. | MarketWatch, BusinessToday |
| Competition | 10 | 3 | Facing strong competition from established local and international coffee brands in India. | Mintel, Nielsen |
| Use-case Advantage | 5 | 4 | Ideal for on-the-go consumers, but limited to specific use cases compared to brewed coffee. | FMCGNews, RetailDive |
| Final Market Score | 100 | 66/100 (3.30/5) | Continental THIS Creamy Instant Coffee offers convenience and quality, appealing to modern coffee drinkers. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Rich and creamy flavor combined with single-serve sachets meets consumer demand for convenience.Sources: IDC, Canalys -
Brand Strength 14/20
Weight: 20Contribution: 14Rationale: Continental is recognized for quality, enhancing its appeal in the competitive coffee market.Sources: Mintel, Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The instant coffee segment is growing rapidly in India due to convenience and taste preferences.Sources: Nielsen, Statista -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Pricing is competitive but slightly higher than local brands, which may limit market penetration.Sources: MarketWatch, BusinessToday -
Competition 3/10
Weight: 10Contribution: 3Rationale: Facing strong competition from established local and international coffee brands in India.Sources: Mintel, Nielsen -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for on-the-go consumers, but limited to specific use cases compared to brewed coffee.Sources: FMCGNews, RetailDive
Summary
Continental THIS Creamy Instant Coffee offers convenience and quality, appealing to modern coffee drinkers.
Quick Compare
Rs.100.00
⭐ Reviews Summary
✅ What Users Love
- Rich and creamy flavor that many users enjoy.
- Convenient single-serve sachets for quick preparation.
- Good value for money with a decent quantity in the pack.
⚠️ What to Watch
- Some users find it too sweet for their taste.
- May not dissolve completely in cold water.
- Limited flavor options available.
Rs.449.00
⭐ Reviews Summary
✅ What Users Love
- Rich and authentic flavor profile with saffron and spices.
- High-quality loose leaf tea that brews well.
- Promotes wellness and detox benefits.
⚠️ What to Watch
- Higher price point compared to regular green teas.
- Some users find the flavor too strong or overwhelming.
- Limited availability in certain regions.
Rs.90.00
⭐ Reviews Summary
✅ What Users Love
- Convenient alternative to fresh lemons.
- Strong lemon flavor enhances dishes and drinks.
- Long shelf life and easy storage.
⚠️ What to Watch
- May contain preservatives and additives.
- Taste can be less fresh compared to real lemons.
- Some users find it too sour or tangy.
Rs.913.00
⭐ Reviews Summary
✅ What Users Love
- Provides a quick energy boost.
- Pleasant lemon flavor.
- Easy to mix and convenient for on-the-go use.
⚠️ What to Watch
- Some users report a jittery feeling after consumption.
- Contains artificial sweeteners, which may not appeal to everyone.
- Higher price point compared to similar energy drink mixes.
Where to Buy
Price Comparison
| STORE NAME | DESCRIPTION | PRICE | |
|---|---|---|---|
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More Detail
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Continental THIS Creamy Instant Coffee Powder| 3 In 1 Instant Premix Coffee Powder | 180 Gram | Pack Of 1 | Rich and Creamy Flavor | Convenient Single-Serve Sachets for Quick and Easy Coffee Anytime Estimated Delivery: 2-3 days
In Stock
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Rs.99.00 Rs.100.00 COD
|
GO TO STORE GO TO STORE |
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Continental THIS Creamy Instant Coffee Powder| 3 In 1 Instant Premix Coffee Powder | 180 Gram | Pack Of 1 | Rich and Creamy Flavor | Convenient Single-Serve Sachets for Quick and Easy Coffee Anytime Estimated Delivery: 2-3 days
In Stock
COD
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