Bru Gold Hazelnut 55 Gram Powder Bottle Flavoured Instant Co

0 reviews
Smart Rank ⓘ 64/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a rich and aromatic cup of coffee with Bru Gold Hazelnut, made from premium freeze-dried coffee for a delightful flavor experience.
  • Convenient 55-gram bottle allows you to easily store and use the coffee, making it perfect for home or on-the-go enjoyment.
  • Each bottle makes up to 40 cups, providing excellent value for coffee lovers who appreciate a flavorful twist in their daily brew.
  • Ideal for those who love experimenting with coffee flavors, Bru Gold Hazelnut adds a unique touch to your morning routine or special occasions.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Bru Gold Hazelnut offers a flavorful instant coffee experience, appealing to growing consumer preferences.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 203
Total / Avg 4.00★ 203
Consensus: 4.00★ from 203 total reviews
Rs.337.00 Rs.375.00
Best price from Amazon.in Amazon.in
Key Features
Category Flavoured Instant Coffee
Weight 55 Gram
Makes 40 Cups
Flavour Hazelnut
Type Freeze-Dried Coffee
Storage Convenient Bottle
Pros Delicious hazelnut flavour, Easy to use, High-quality coffee
Cons Strong flavour for some, Limited availability, Contains added sugar
Details
About Product: Add a delicious twist to your everyday coffee routine with the Bru Gold Hazelnut Powder Bottle. This flavoured instant coffee is made with freeze-dried coffee, ensuring a rich and aromatic cup every time you brew it.

Key Features: The Bru Gold Hazelnut Powder Bottle comes in a convenient 55-gram bottle, making it easy to store and use whenever you need a caffeine boost. With each bottle, you can make up to 40 cups of delicious hazelnut-flavoured coffee.

For Whom: This product is perfect for coffee lovers who enjoy experimenting with different flavours in their drinks. Whether you're looking to add a unique twist to your morning routine or simply want to enjoy a special treat, the Bru Gold Hazelnut Powder Bottle is a great choice.

Pros: - Delicious hazelnut flavour adds a delightful touch to your coffee - Easy to use, simply mix with hot water for a quick and satisfying cup - Comes in a convenient bottle size, perfect for storage and travel - Made with high-quality freeze-dried coffee for a rich and aromatic taste

Cons: - Some users may find the hazelnut flavour too strong or artificial - Limited availability in certain regions may make it harder to find - Contains added sugar, which may not be suitable for those looking to reduce their sugar intake

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Freeze-dried coffee and flavor variety align well with consumer preferences for instant coffee. Euromonitor, Statista
Brand Strength 20 14 Bru is a well-established brand in India, known for quality and flavor in the coffee market. Nielsen, Brand Equity
Category Momentum 20 15 The instant coffee segment is growing rapidly in India, driven by convenience and flavor variety. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than basic instant coffee options, affecting value perception. Market Research, Retail Insight
Competition 10 5 Facing competition from other flavored instant coffees and premium brands in the market. Market Research, Nielsen
Use-case Advantage 5 4 Ideal for quick preparation, but limited to coffee drinkers who prefer flavored options. Consumer Survey, Retail Insight
Final Market Score 100 66/100 (3.30/5) Bru Gold Hazelnut offers a flavorful instant coffee experience, appealing to growing consumer preferences.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Freeze-dried coffee and flavor variety align well with consumer preferences for instant coffee.
    Sources: Euromonitor, Statista
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Bru is a well-established brand in India, known for quality and flavor in the coffee market.
    Sources: Nielsen, Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The instant coffee segment is growing rapidly in India, driven by convenience and flavor variety.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than basic instant coffee options, affecting value perception.
    Sources: Market Research, Retail Insight
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing competition from other flavored instant coffees and premium brands in the market.
    Sources: Market Research, Nielsen
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for quick preparation, but limited to coffee drinkers who prefer flavored options.
    Sources: Consumer Survey, Retail Insight
Summary
Bru Gold Hazelnut offers a flavorful instant coffee experience, appealing to growing consumer preferences.

Where to Buy

Amazon India
₹299.00
2-3 days · ⭐ 4.3/5
Buy
Flipkart
₹299.00
2-4 days · ⭐ 4.2/5
Buy
Reliance Fresh
₹320.00
N/A · ⭐ 4.1/5
-
Big Bazaar
₹310.00
N/A · ⭐ 4/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
299.00 2-3 days 4.3/5 Buy Now
Flipkart
299.00 2-4 days 4.2/5 Buy Now
Reliance Fresh
320.00 N/A 4.1/5 -
Big Bazaar
310.00 N/A 4/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.337.00 Rs.375.00

GO TO STORE GO TO STORE

Bru Gold Hazelnut 55 Gram Powder Bottle| Flavoured Instant Coffee|Flavourful Twist To Your Everyday Coffee|Made With Freeze-Dried Coffee|Makes 40 Cups

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.337.00 Rs.375.00