Urban Platter Date Syrup 400g Natural Sweetener 100 Dates

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Urban Platter Date Syrup 400g Natural Sweetener 100 Dates
Smart Rank ⓘ 74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a healthier lifestyle with Urban Platter Date Syrup, made from 100% dates and free from refined sugar.
  • Versatile and natural, this date syrup is perfect for cooking, baking, and sweetening your favorite beverages.
  • Rich in nutrients and antioxidants, this syrup offers a delicious way to reduce refined sugar intake.
  • Ideal for health-conscious individuals and vegans, Urban Platter Date Syrup supports your plant-based diet.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Urban Platter Date Syrup is well-positioned in a growing market but faces stiff competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 1,356
Total / Avg 4.30★ 1,356
Consensus: 4.30★ from 1,356 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Natural sweetener with no refined sugars
  • Rich flavor that enhances various dishes
  • Versatile use in baking, cooking, and as a topping

⚠️ What to Watch

  • Can be overly thick and difficult to pour
  • Higher price point compared to other sweeteners
  • Some users find the taste too strong for certain recipes
Rs.240.00 Rs.250.00
Best price from Amazon.in Amazon.in
Key Features
Category Natural Sweetener
Ingredients 100% Dates
Sugar No refined sugar added
Usage Cooking and baking
Health Benefits Rich in nutrients and antioxidants
Diet Suitability Vegan, plant-based
Pros Natural and unprocessed
Cons Different taste compared to traditional sweeteners
Details
Urban Platter Date Syrup is a natural sweetener made from 100% dates, without any refined sugar added. It is a healthier alternative to traditional sweeteners and can be used in a variety of dishes and beverages.

Key Features: - Made from 100% dates - No refined sugar added - Natural sweetener - Versatile ingredient for cooking and baking

For whom: Urban Platter Date Syrup is perfect for health-conscious individuals looking to reduce their intake of refined sugar. It is also suitable for vegans and those following a plant-based diet.

Pros: - Natural and unprocessed - Rich in nutrients and antioxidants - Versatile ingredient for cooking and baking - Helps reduce refined sugar intake

Cons: - May have a slightly different taste compared to traditional sweeteners - Pricier than conventional sugar but worth it for the health benefits

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 100% dates as a sweetener aligns well with health trends and consumer preferences. MarketWatch, Statista
Brand Strength 20 10 Urban Platter is recognized for quality but faces competition from established brands. IDC, Euromonitor
Category Momentum 20 15 The demand for natural sweeteners is growing rapidly in India as health consciousness rises. Nielsen, Mintel
Price Positioning 20 10 Price is competitive but higher than some sugar alternatives, limiting mass appeal. Amazon, Flipkart
Competition 10 7 Strong competition from both traditional and modern sweeteners impacts market share. FMCGNews, HBR
Use-case Advantage 5 4 Versatile for various recipes, but not a staple in every household yet. FoodNavigator, BusinessToday
Final Market Score 100 66/100 (3.30/5) Urban Platter Date Syrup is well-positioned in a growing market but faces stiff competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: 100% dates as a sweetener aligns well with health trends and consumer preferences.
    Sources: MarketWatch, Statista
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Urban Platter is recognized for quality but faces competition from established brands.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for natural sweeteners is growing rapidly in India as health consciousness rises.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Price is competitive but higher than some sugar alternatives, limiting mass appeal.
    Sources: Amazon, Flipkart
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Strong competition from both traditional and modern sweeteners impacts market share.
    Sources: FMCGNews, HBR
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Versatile for various recipes, but not a staple in every household yet.
    Sources: FoodNavigator, BusinessToday
Summary
Urban Platter Date Syrup is well-positioned in a growing market but faces stiff competition.

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Price Comparison

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Rs.240.00 Rs.250.00

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Urban Platter Date Syrup, 400g (Natural Sweetener | 100% Dates | Refined Sugar Alternative)

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Rs.240.00 Rs.250.00