Tang Mango Instant Drink Mix 500 g

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Tang Mango Instant Drink Mix 500 g
Smart Rank ⓘ 80/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a refreshing mango-flavored beverage in an instant with Tang Mango Instant Drink Mix, perfect for any occasion.
  • Quick and easy to prepare, just mix with water for a delicious drink that kids and adults will love.
  • Packed with essential vitamins and minerals, this drink mix offers a tasty way to stay hydrated and nourished.
  • Experience the tangy and sweet mango flavor that makes every sip enjoyable, though some may find it on the sweeter side.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Tang Mango Instant Drink Mix is a strong contender in the growing Indian beverage market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 3,206
Total / Avg 4.30★ 3,206
Consensus: 4.30★ from 3,206 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Great fruity flavor that is refreshing.
  • Convenient and easy to mix with water.
  • Affordable price for a large quantity.

⚠️ What to Watch

  • Can be overly sweet for some consumers.
  • Artificial taste compared to fresh mango.
  • Packaging may not be resealable, leading to storage issues.
Rs.153.00 Rs.170.00
Best price from Amazon.in Amazon.in
Key Features
Category Drink Mix
Flavor Mango
Weight 500 g
Preparation Instant
Vitamins & Minerals Contains essential nutrients
Pros Delicious flavor, Quick to prepare
Cons May contain artificial ingredients, Can be too sweet
Details
Tang Mango Instant Drink Mix is a popular powdered drink mix that makes refreshing mango-flavored beverages in an instant. Just mix with water and enjoy!

Key Features: - Tangy and sweet mango flavor - Easy to prepare - Contains essential vitamins and minerals

For whom: - Anyone looking for a tasty and convenient drink option - Perfect for kids and adults alike

Pros: - Delicious mango flavor - Quick and easy to make - Packed with essential nutrients

Cons: - May contain artificial ingredients - Some may find it too sweet

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The product offers convenience and a popular flavor that appeals to Indian consumers. Euromonitor, Mintel
Brand Strength 20 16 Tang is a well-recognized brand in India, known for its quality and taste. Nielsen, Mintel
Category Momentum 20 15 The beverage category is growing rapidly in India, driven by demand for instant drinks. Nielsen, Mintel
Price Positioning 20 14 Tang is competitively priced, making it accessible to a wide range of consumers. Nielsen, MarketResearch
Competition 10 9 Faces competition from other instant drink brands, but maintains a strong market presence. Nielsen, Euromonitor
Use-case Advantage 5 4 Ideal for quick preparation, but limited to specific consumption occasions. MarketResearch
Final Market Score 100 76/100 (3.80/5) Tang Mango Instant Drink Mix is a strong contender in the growing Indian beverage market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The product offers convenience and a popular flavor that appeals to Indian consumers.
    Sources: Euromonitor, Mintel
  • Brand Strength 16/20
    Weight: 20
    Contribution: 16
    Rationale: Tang is a well-recognized brand in India, known for its quality and taste.
    Sources: Nielsen, Mintel
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The beverage category is growing rapidly in India, driven by demand for instant drinks.
    Sources: Nielsen, Mintel
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: Tang is competitively priced, making it accessible to a wide range of consumers.
    Sources: Nielsen, MarketResearch
  • Competition 9/10
    Weight: 10
    Contribution: 9
    Rationale: Faces competition from other instant drink brands, but maintains a strong market presence.
    Sources: Nielsen, Euromonitor
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for quick preparation, but limited to specific consumption occasions.
    Sources: MarketResearch
Summary
Tang Mango Instant Drink Mix is a strong contender in the growing Indian beverage market.

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Price Comparison

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Rs.153.00 Rs.170.00

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Tang Mango Instant Drink Mix, 500 g

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Rs.153.00 Rs.170.00