SOFIT Protein Boost 180ml 180 Ml

0 reviews
Smart Rank ⓘ 70/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a healthy and nutritious beverage with SOFIT Soya Drink, enriched with plant protein, vitamins, and calcium
  • Ideal for vegans, lactose intolerant individuals, and those on a gluten-free diet
  • Get essential nutrients without added sugar, lactose, gluten, or preservatives
  • Convenient 180 ml / 200 ml sizes cater to your varied needs, offering a guilt-free indulgence

Market-Based Score (India)

66/100 (3.30/5)
Decent
SOFIT Soya Drink is well-positioned in the growing health beverage market in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 542
Total / Avg 4.20★ 542
Consensus: 4.20★ from 542 total reviews
Rs.37.00 Rs.40.00
Best price from Amazon.in Amazon.in
Key Features
Category Beverage
Model B00NTTCZUM
Price 40.0000
Size 180 ml / 200 ml
Sugar Naturally sugar free
Vegan Yes
Lactose Free Yes
Gluten Free Yes
Preservatives Free Yes
Key Ingredients Plant protein, dietary fibers, vitamins, calcium
Details


Key Features:
- Naturally sugar free
- Vegan
- Enriched with plant protein, dietary fibers, vitamins, and calcium
- Lactose free
- Gluten free
- Preservatives free
- Available in 180 ml / 200 ml sizes (weight may vary)


For whom:
SOFIT Soya Drink is ideal for individuals looking for a healthy and nutritious beverage option. It is suitable for vegans, individuals with lactose intolerance, and those following a gluten-free diet.

Pros:
- Rich in plant protein and dietary fibers
- Contains essential vitamins and calcium
- No added sugar
- Free from lactose and gluten
- No preservatives added


Cons:
- Some individuals may not enjoy the taste of soya
- Limited availability in certain regions

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's features align well with health trends, appealing to health-conscious consumers. Frost & Sullivan, Market Research
Brand Strength 20 14 SOFIT is recognized for its health-focused products, enhancing brand strength. IDC, Euromonitor
Category Momentum 20 15 The demand for healthy beverages is rising in India, boosting category momentum. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but may be perceived as premium for some consumers. Statista, MarketLine
Competition 10 4 The market has strong competitors in the health beverage segment, impacting performance. Euromonitor, IDC
Use-case Advantage 5 3 Ideal for health-conscious individuals, but limited in broader use cases. Mintel, Nielsen
Final Market Score 100 66/100 (3.30/5) SOFIT Soya Drink is well-positioned in the growing health beverage market in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's features align well with health trends, appealing to health-conscious consumers.
    Sources: Frost & Sullivan, Market Research
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: SOFIT is recognized for its health-focused products, enhancing brand strength.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy beverages is rising in India, boosting category momentum.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but may be perceived as premium for some consumers.
    Sources: Statista, MarketLine
  • Competition 4/10
    Weight: 10
    Contribution: 4
    Rationale: The market has strong competitors in the health beverage segment, impacting performance.
    Sources: Euromonitor, IDC
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Ideal for health-conscious individuals, but limited in broader use cases.
    Sources: Mintel, Nielsen
Summary
SOFIT Soya Drink is well-positioned in the growing health beverage market in India.

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Price Comparison

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Rs.37.00 Rs.40.00

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SOFIT Soya Drink Naturally Sugar Free Vegan Drink Enriched With Plant Protein,Dietary Fibers,Vitamins And Calcium Lactose Free Gluten Free Preservatives Free,180 Ml / 200 Ml(Weight May Vary)

Estimated Delivery: 2-3 days
In Stock COD

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Rs.37.00 Rs.40.00