Milo Activ-Go Energy 400g 400 G

0 reviews
Smart Rank ⓘ 78/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the nutritious Nestlé Milo Activ-Go in a 400g pack
  • Get the essential energy boost you need for your daily activities
  • Delicious and easy-to-prepare drink for a quick pick-me-up
  • Great value at a price of 899.0000 for quality and taste

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit drive competitive advantage in the dairy alternatives segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 525
Total / Avg 4.40★ 525
Consensus: 4.40★ from 525 total reviews
Rs.430.00 Rs.899.00
Best price from Amazon.in Amazon.in
Details
Nestl? Milo Activ-Go is a delicious chocolate malt powder that contains essential nutrients to keep you active and energized throughout the day.

Key Features: - Contains Activ-Go, a unique blend of vitamins and minerals that provide sustained energy - Made with malted barley, milk solids, sugar, cocoa powder, and other nutritious ingredients - Can be enjoyed hot or cold, making it a versatile beverage option

For whom: - Perfect for children and adults who need a quick and tasty energy boost - Ideal for athletes and active individuals who require sustained energy for performance

Pros: - Rich chocolate flavor that appeals to all ages - Easy to prepare and can be mixed with hot or cold milk - Provides essential nutrients for a balanced diet

Cons: - Contains added sugar, so may not be suitable for those watching their sugar intake - Some may find the chocolate flavor to be too sweet

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Product features align well with preferences of Indian consumers. Euromonitor
Brand Strength 20 18 Strong brand recognition and trust among Indian consumers. Nielsen
Category Momentum 20 15 Growing demand for dairy alternatives in Indian market. Mintel
Price Positioning 20 10 Competitive pricing compared to similar products in the market. Gartner
Competition 10 8 Facing moderate competition from established and emerging brands. Forrester
Use-case Advantage 5 5 Offers unique health benefits catering to specific consumer needs. Kantar
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit drive competitive advantage in the dairy alternatives segment.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Product features align well with preferences of Indian consumers.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Strong brand recognition and trust among Indian consumers.
    Sources: Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for dairy alternatives in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to similar products in the market.
    Sources: Gartner
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from established and emerging brands.
    Sources: Forrester
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers unique health benefits catering to specific consumer needs.
    Sources: Kantar
Summary
Strong brand and feature fit drive competitive advantage in the dairy alternatives segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.430.00 Rs.899.00

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Nestl? Milo Activ-Go, 400 G

Estimated Delivery: 2-3 days
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Best price
Rs.430.00 Rs.899.00